Study Guide

Learning outcomes

The student is able to
- describe the different economic, social and ecological factors and megatrends affecting the global economy*
- explain the structure of the economy and the different economic policies in a global framework
- describe the history and drivers of international trade
- identify international actors in the global economy

*The verb 'recognize' has been replaced effective 1st of August 2024.

Location and time

Lectures at Leppävaara Campus.

Learning materials and recommended literature

Will be given in the Canvas workspace

Content and scheduling

Microeconomics, Macroeconomics and International Economics

Further information for students

This is study unit is held daytime on Leppävaara campus

Grading scale

Approved/Failed

Learning outcomes

The student is able to
- describe the different economic, social and ecological factors and megatrends affecting the global economy*
- explain the structure of the economy and the different economic policies in a global framework
- describe the history and drivers of international trade
- identify international actors in the global economy

*The verb 'recognize' has been replaced effective 1st of August 2024.

Grading scale

H-5

Learning outcomes

The student is able to
- describe the different economic, social and ecological factors and megatrends affecting the global economy*
- explain the structure of the economy and the different economic policies in a global framework
- describe the history and drivers of international trade
- identify international actors in the global economy

*The verb 'recognize' has been replaced effective 1st of August 2024.

Grading scale

H-5

Learning outcomes

The student is able to
- describe the opportunities, operators and networks in the business environment*
- define the functions, processes and IT systems of an organization
- define the core and supporting processes of an organization
- apply the concept of value chain and customer driven value creation in process development
- assess the financial and operational performance of logistics as part of the supply chain management

*The verb 'recognize' has been replaced effective 1st of August 2024.

Location and time

The study unit starts in autumn semester Oct 13 and continues in the spring semester until Feb 28.

Learning materials and recommended literature

Pls. see Canvas

Co-operation with working life and/or RDI

Includes a LbD part with a case company chosen by the student team

Important dates

Pls. see Canvas

Students workload

Pls. see Canvas

Content and scheduling

Pls. see Canvas

Grading scale

H-5

Evaluation methods and criteria

REQUIREMENT LEVEL I
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT Assessed as applicable: TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
5 THE STUDENT IS ABLE TO
– use professional concepts extensively
– compare and choose relevant information
– report and communicate in a professional manner
– work independently, using the skills and methods learned
– take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
– anticipate his/her need for guidance
– promote the team’s work and team spirit
– manage his/her time appropriately, completing the agreed tasks at the required quality level
– work responsibly, applying the skills and methods learned
– plan and evaluate their work, taking safety and/or ethical aspects into consideration
3 THE STUDENT IS ABLE TO
– use professional concepts in a consistent manner when explaining various work practices and situations
– gather information and use his/her knowledge basis
–report in the agreed manner
– work using the skills and methods learned
– engage in professional interaction with customers and/or co-operation partners and identify their needs
– take part in guidance and utilise it
– engage in goal-oriented work in a team
– plan and manage the progress of his/her work and use of time
– detect safety-related risks
– justify this/her actions in accordance with the professional code of conduct
H/1 THE STUDENT IS ABLE TO
– use essential professional concepts when explaining various work practices and situations
– search for information in different sources
– report
– work under guidance using the skills and methods learned
– interact with customers and/or co-operation partners
– receive guidance
– work as a member of a team
– plan the progress of his/her work and use of time under guidance
– work safely and in accordance with the professional code of conduct
– follow the provided instructions and rules

Learning outcomes

The student is able to
- describe the opportunities, operators and networks in the business environment*
- define the functions, processes and IT systems of an organization
- define the core and supporting processes of an organization
- apply the concept of value chain and customer driven value creation in process development
- assess the financial and operational performance of logistics as part of the supply chain management

*The verb 'recognize' has been replaced effective 1st of August 2024.

Grading scale

H-5

Learning outcomes

The student is able to
- analyze environmental, social and economic responsibilities in service business
- develop sustainable practises in organisations

Teaching methods

A special implementation incorporating the Working Across Borders project in an international environment.

For more details see (link is to the 2022 implementation, no new info yet): https://www.ucll.be/international/short-programmes-international/virtual-projects/virtual-exchange-working-across-borders

Learning materials and recommended literature

All materials will be delivered via Canvas and Toledo.

Alternative completion methods of implementation

If you feel that you have already acquired the competences targeted in this study unit, or example you have worked closely with CSR issues, please send your Competence analysis to the course lecturers. The latest time to send the analysis is two weeks before the start of the study unit.

Co-operation with working life and/or RDI

The course includes a company project with an international client.

Important dates

Course opens in Canvas: 18 September
Class online meeting 29 September 1 pm
Project kick-off date: Tuesday, 10 October (online) 3 pm
Final seminar with the client: Tuesday, 12 December (online) 3 pm (note! not 11 December)

Forms of internationality

An international project with over 500 students from 10 countries is integrated into this study unit.

Students workload

5 ECTS = 135 hours of work.

Content and scheduling

A detailed schedule will be given in Canvas.

Further information for students

This implementation is intended for students on English-language BBA programmes. Students from Finnish-language BBA programmes who are interested in CSR and sustainability issues and are keen to develop their international networks and collaborate with students around the world are very welcome! Good English language skills are recommended.

Grading scale

H-5

Evaluation methods and criteria

The study unit follows the Level 2 criteria.

Scoring for assignments is detailed in Canvas. The following is an overview:

3 ECTS are based on the Working Across Border assignments (points are given for teamwork, a team pitch of a client proposal, peer evaluations, a readiness test and self-introduction)

2 ECTS are given for the work done in the Canvas CSR environment and summarised in a Learning Diary submitted at the end of the course

Evaluation criteria, fail (0)

The student does not complete the required assignments satisfactorily.

Evaluation criteria, satisfactory (1-2)

IN ACCORDANCE WITH REQUIREMENT LEVEL 2 (GRADE 1)
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
The student is able to:
– use professional concepts in a consistent manner and demonstrate his/her familiarity with the knowledge basis
– report and communicate in a professional manner
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
The student is able to:
– act independently taking into account the operating environment
– take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
Assessed as applicable: TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
The student is able to:
– describe the significance of his/her actions for successful co-operation
– describe his/her competence in relation to the learning outcomes

Evaluation criteria, good (3-4)

IN ACCORDANCE WITH REQUIREMENT LEVEL 2 (GRADE 3)
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
The student is able to:
– critically evaluate information and justify their actions with science-based knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
The student is able to:
– propose creative solutions at work
– promote professional co-operation and enhance customer and partner relationships
Assessed as applicable: TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
The student is able to:
– act in a manner that promotes the team’s entrepreneurial and responsible approach to work
– describe the development of his/her competence in relation to the learning outcomes

Evaluation criteria, excellent (5)

IN ACCORDANCE WITH REQUIREMENT LEVEL 2 (GRADE 5)
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
The student is able to:
– analyse the acquired information, draw conclusions and combine theoretical knowledge with experiential knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
The student is able to:
– evaluate the applicability of produced knowledge, skill or idea to other contexts as well as their impact
– anticipate needs of customers and/or co-operation partners
Assessed as applicable: TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
The student is able to:
– evaluate and develop the team’s entrepreneurial and responsible approach to work
– evaluate the possibilities for utilising competence and plan his/her personal development and development of the team

Further information

The learning outcomes of the study unit/project are evaluated based on the requirement level 2 of Laurea's common evaluation criteria.

Learning outcomes

The student is able to:
- speak and understand Finnish in very basic and familiar everyday situations
- find information in very short texts and write simple messages
- use some of the basic grammar structures
- become familiar with Finnish cultural manners and customs
- reach the target level of A1.1 in the Common European Framework of Reference for Languages

Teaching methods

The course will have lessons every week during the whole semester. It's aiming at basic knowledge of Finnish grammar and vocabulary to guarantee that the students will be able to speak and understand Finnish in very basic everyday situations. The target level is A1.1. in the Common European Framework of Refrence for Languages. NOTICE! THE STUDENTS HAVE TO BE PRESENT AT THE 1ST SESSION OR INFORM THE TEACHER IN ADVANCE ON THEIR ABSENCE. Otherwise they may loose their place at the course.

Location and time

Leppävaara campus. Weekly sessions during the whole semester (once a week, 3 lessons). NOTICE! THE STUDENTS HAVE TO BE PRESENT AT THE 1ST SESSION OR INFORM THE TEACHER IN ADVANCE ON THEIR ABSENCE. Otherwise they may loose their place at the course.

Learning materials and recommended literature

Oma Suomi 1 -book.

Students workload

According to Laurea mathematics, 5 credits requires a workload of 135 hours. About 50 of them will be used for weekly lessons in classroom. Homework and home studies will take the rest of the hours, however, it may vary depending on students' personal activeness, skills and goals.

Content and scheduling

Basic grammar (verb conjugation, endings, questions, possessive etc), vocabulary (related to food, accomodation, studying, describing a person, family, hobbies, numbers, telling the time, weekdays, months, weather, etc.), cultural issues (facts, customs, habits in Finland), oral exercises (buying a ticket, paying at the cashier, discussing different issues, personal questions etc.).

Further information for students

No prerequisites required.
Required attendance: 80 % of lessons unless otherwise agreed.

Grading scale

H-5

Evaluation methods and criteria

The target level is A1.1. in the Common European Framework of Refrence for Languages.
Final grade will consist of the following:
1. Written exam at the end of the course
2. Oral exam at the end of the course
3. Small vocabulary tests during the course
4. Active participation and attendence in the lessons
Required attendance: 80 % of lessons unless otherwise agreed.

Evaluation criteria, approved/failed

Grading 1-5, 1 being the lowest and 5 the highest grade.
Final grade will consist of the following:
1. Written exam at the end of the course
2. Oral exam at the end of the course
3. Small vocabulary tests during the course
4. Active participation and attendence in the lessons
Required attendance: 80 % of lessons unless otherwise agreed.

Further information

The study unit is for those whose language of education and mother tongue are other than Finnish and Swedish and who have not studied Finnish before.

Learning outcomes

The student is able to:
- speak and understand Finnish in very basic and familiar everyday situations
- find information in very short texts and write simple messages
- use some of the basic grammar structures
- become familiar with Finnish cultural manners and customs
- reach the target level of A1.1 in the Common European Framework of Reference for Languages

Teaching methods

The course will have lessons between 6.11.2023-15.2.2024. It's aiming at basic knowledge of Finnish grammar and vocabulary to guarantee that the students will be able to speak and understand Finnish in very basic everyday situations. The target level is A1.1. in the Common European Framework of Refrence for Languages. NOTICE! THE STUDENTS HAVE TO BE PRESENT AT THE 1ST SESSION OR INFORM THE TEACHER IN ADVANCE ON THEIR ABSENCE. Otherwise they may loose their place at the course.

Location and time

Leppävaara campus. NOTICE! THE STUDENTS HAVE TO BE PRESENT AT THE 1ST SESSION OR INFORM THE TEACHER IN ADVANCE ON THEIR ABSENCE. Otherwise they may loose their place at the course.

Learning materials and recommended literature

Oma Suomi 1 -ebook.

Students workload

According to Laurea mathematics, 5 credits requires a workload of 135 hours. About 50 of them will be used for weekly lessons in classroom. Homework and home studies will take the rest of the hours, however, it may vary depending on students' personal activeness, skills and goals.

Content and scheduling

Basic grammar (verb conjugation, endings, questions, possessive etc), vocabulary (related to food, accomodation, studying, describing a person, family, hobbies, numbers, telling the time, weekdays, months, weather, etc.), cultural issues (facts, customs, habits in Finland), oral exercises (buying a ticket, paying at the cashier, discussing different issues, personal questions etc.).

Further information for students

No prerequisites required.
Required attendance: 80 % of lessons unless otherwise agreed.

Grading scale

H-5

Evaluation methods and criteria

The target level is A1.1. in the Common European Framework of Refrence for Languages.
Final grade will consist of the following:
1. Written exam at the end of the course
2. Small vocabulary tests during the course
3. Active participation and attendence in the lessons
Required attendance: 80 % of lessons unless otherwise agreed.
4. Some submitted excercises

Evaluation criteria, approved/failed

Grading 1-5, 1 being the lowest and 5 the highest grade.
Final grade will consist of the following:
1. Written exam at the end of the course
2. Oral exam at the end of the course
3. Small vocabulary tests during the course
4. Active participation and attendence in the lessons
Required attendance: 80 % of lessons unless otherwise agreed.

Further information

The study unit is for those whose language of education and mother tongue are other than Finnish and Swedish and who have not studied Finnish before.

Learning outcomes

The student is able to:
- speak and understand Finnish in very basic and familiar everyday situations
- find information in very short texts and write simple messages
- use some of the basic grammar structures
- become familiar with Finnish cultural manners and customs
- reach the target level of A1.1 in the Common European Framework of Reference for Languages

Grading scale

H-5

Further information

The study unit is for those whose language of education and mother tongue are other than Finnish and Swedish and who have not studied Finnish before.

Learning outcomes

The student is able to
- evaluate their competencies and the requirements of working life
- develop and deepen their business competencies
- analyse and develop the content of their work and the operation of the organisation as a member of the work community
- establish personal working life connections and act in networks
- evaluate their competencies and their development
- plan their study path and career

Grading scale

Approved/Failed

Learning outcomes

The student is able to
- evaluate their competencies and the requirements of working life
- develop and deepen their business competencies
- analyse and develop the content of their work and the operation of the organisation as a member of the work community
- establish personal working life connections and act in networks
- evaluate their competencies and their development
- plan their study path and career

Grading scale

Approved/Failed

Learning outcomes

The student is able to
- communicate as a professional in field-specific tasks and intercultural contexts
- produce effective spoken and written texts using an appropriate style and register
- demonstrate knowledge of essential terminology needed in working life
- apply principles of interpersonal and organizational communication

Teaching methods

Weekly classes on campus.

Learning materials and recommended literature

The study unit material is available in Canvas and you will get access to it on Thursday, 11th January 2024, at the latest.

See also:
Bovée, C. & Thill, J. 2011. Excellence in business communication. 9th edition. London: Pearson.
Hartley, P. & Chatterton, P. 2015. Business communication: rethinking your professional practice for the post-digital age. 2nd edition. London: Routledge.
Mclean, S. 2015. Business communication for success. Washington, D.C.: Flat World Knowledge.
Munter, M. 2014. Guide to managerial communication: effective business writing and speaking. 10th edition. Boston: Prentice Hall.

Alternative completion methods of implementation

According to Laurea UAS's degree regulations, "All students are entitled to demonstrate their competence. The recognition and accreditation of prior competence is initiated by the students themselves. The competence is recognised and accredited by the teacher responsible for the studies or another person designated to the position.

The assessment is carried out according to the same assessment criteria and, as a rule, same grading scale as that adopted for the corresponding study unit or module.

The student is entitled to apply for accreditation of prior competence regardless of where, how and when the competence has been acquired. The student may also seek accreditation of competence to be acquired on the job as part of their degree (work-based learning). The competence to be accredited must be in line with the learning outcomes of the degree programme’s curriculum. The student is responsible for demonstrating and verifying their competence and for providing sufficient information.

Students should apply for the accreditation of prior competence at the beginning of their studies, so they can progress in their studies without interruption. However, students are entitled to apply for accreditation of prior competence throughout their studies."

Important dates

Detailed information can be found in Canvas.

Quote from the degree regulations section 18:

“Students must be present for the first contact teaching session, or they must notify the responsible teacher of their absence to confirm they intend to participate in studies, Alternatively, the teacher can specify a different manner for the student to confirm that they intend to participate in the studies. The completion of these measures can be required within a week of the studies having begun. The application of the aforementioned approach requires that the teacher notifies the students accepted to the study unit of the practice and that the practice is specifically mentioned in the study unit’s implementation plan.

If the student has a justified reason for not attending the first contact teaching session or for not notifying the teacher of their intention to be involved in studies in the manner required by the teacher, the student must contact the responsible teacher to agree on participation in the studies. Their registration for the study unit will be rejected, of the student does not notify the teacher of being absent from the first contact teaching session or the reason for their absence cannot be considered justified, Another student who is in line for the study unit can be selected in their place”.

Students workload

5 ECTS = 135 hours of work

Grading scale

H-5

Evaluation methods and criteria

The final grade is based on the following:
Vocabulary and comprehension quizzes 20%, 1 ECTS
Spoken communication 40%, 2 ECTS
Written communication 40%, 2 ECTS

More detailed assessment criteria are given in Canvas.

Evaluation criteria, fail (0)

Students do not demonstrate adequate proficiency in submitting vocabulary and comprehension tasks nor in producing spoken and written professional communications.

Evaluation criteria, satisfactory (1-2)

Students demonstrate an understanding of key principles of effective communication for professional purposes. They can achieve communication objectives in a range of work-related situations, modify their communication style according to context and the requirements of the message, and manage interpersonal interactions with people from different backgrounds. Spoken fluency and range are sufficient to manage common professional situations. Writing shows satisfactory control of grammar and lexis for the production of standard business messages.

Evaluation criteria, good (3-4)

Students demonstrate a good understanding of the principles of effective communication for professional purposes. They are able to achieve communication objectives in a range of work-related situations with a degree of success and can adapt their communication style to suit the requirements of audience and context. Speech is fluent, with a high degree of grammatical and propositional control. Writing shows good control of grammar, lexis, and style in a range of texts for professional purposes.

Evaluation criteria, excellent (5)

Students demonstrate an excellent understanding of key principles of effective communication for professional purposes. They are able to communicate clearly, concisely, and appropriately in a wide range of work-related situations and are effective in adapting both the style and content of a message to different audiences and in different contexts. Speech is very fluent, flexible, and easy to understand, with a high degree of grammatical control and propositional precision. Writing shows excellent control of grammar, lexis, and style in producing a variety of text types and genres.

Learning outcomes

The student is able to
- communicate as a professional in field-specific tasks and intercultural contexts
- produce effective spoken and written texts using an appropriate style and register
- demonstrate knowledge of essential terminology needed in working life
- apply principles of interpersonal and organizational communication

Teaching methods

Support material for the course is offered online in Canvas and classes are held on campus on a weekly basis.
Classroom activities are intended to activate students awareness of the course materials and offer practice in some of the targeted communication skills.

Learning materials and recommended literature

Learning materials in Canvas. See also:
Bovée, C. & Thill, J. 2011. Excellence in business communication. 9th edition. London: Pearson.
Hartley, P. & Chatterton, P. 2015. Business communication: rethinking your professional practice for the post-digital age. 2nd edition. London: Routledge.
Mclean, S. 2015. Business communication for success. Washington, D.C.: Flat World Knowledge.
Munter, M. 2014. Guide to managerial communication: effective business writing and speaking. 10th edition. Boston: Prentice Hall.

Alternative completion methods of implementation

By agreement with the lecturer

Important dates

Canvas will be opened on 13th February 2024 (a week before the first meeting).
The last class meeting will be held in May. Some additional dates may be scheduled for small group meetings.

Also see Laurea's degree regulations, section 18:

“Students must be present for the first contact teaching session, or they must notify the responsible teacher of their absence to confirm they intend to participate in studies, Alternatively, the teacher can specify a different manner for the student to confirm that they intend to participate in the studies. The completion of these measures can be required within a week of the studies having begun. The application of the aforementioned approach requires that the teacher notifies the students accepted to the study unit of the practice and that the practice is specifically mentioned in the study unit’s implementation plan.

If the student has a justified reason for not attending the first contact teaching session or for not notifying the teacher of their intention to be involved in studies in the manner required by the teacher, the student must contact the responsible teacher to agree on participation in the studies. Their registration for the study unit will be rejected, of the student does not notify the teacher of being absent from the first contact teaching session or the reason for their absence cannot be considered justified, Another student who is in line for the study unit can be selected in their place”.

Students workload

5 ECTS is approximately 135 hours of work.

Content and scheduling

A detailed schedule will be given in Canvas.

The study unit contains work on the following themes:
• communication models, applying a communication strategy
• intercultural communication and communication styles
• business writing: genre and style, the writing process, macro and micro features
• persuasive communication in presentations, pitches and debates
• building rapport and interpersonal communication in meetings and negotiations
• revision of common business terms & professional vocabulary

Grading scale

H-5

Evaluation methods and criteria

The final grade is based on the following:
Quizzes and exercises in Canvas 20% (0-5)
Spoken communication assignments 40% (0-5)
Written communication assignments 40% (0-5)

All parts must be passed in order to complete the study unit.
More detailed assessment criteria are given in the Canvas workspace.

Evaluation criteria, satisfactory (1-2)

Students demonstrate an understanding of key principles of effective communication for professional purposes. They can achieve communication objectives in a range of work-related situations, modify their communication style according to context and the requirements of the message, and manage interpersonal interactions with people from different backgrounds. Spoken fluency and range are sufficient to manage common professional situations. Writing shows satisfactory control of grammar and lexis for the production of standard business messages.

Evaluation criteria, good (3-4)

Students demonstrate a good understanding of the principles of effective communication for professional purposes. They are able to achieve communication objectives in a range of work-related situations with a degree of success and can adapt their communication style to suit the requirements of audience and context. Speech is fluent, with a high degree of grammatical and propositional control. Writing shows good control of grammar, lexis, and style in a range of texts for professional purposes.

Evaluation criteria, excellent (5)

Students demonstrate an excellent understanding of key principles of effective communication for professional purposes. They are able to communicate clearly, concisely, and appropriately in a wide range of work-related situations and are effective in adapting both the style and content of a message to different audiences and in different contexts. Speech is very fluent, flexible, and easy to understand, with a high degree of grammatical control and propositional precision. Writing shows excellent control of grammar, lexis, and style in producing a variety of text types and genres.

Learning outcomes

The student is able to
- record business transactions in the accounting records
- assess the profitability of an organization
- use different management accounting techniques
- compile financial reports to support decision making

Teaching methods

Weekly contact sessions and individual/team assignments.

Learning materials and recommended literature

Will be found in the Canvas workspace

Students workload

5 ECTS = 135 student working hours

Grading scale

H-5

Evaluation criteria, satisfactory (1-2)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– use essential professional concepts when explaining various work practices and situations
– search for information in different sources
– report

PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– work under guidance using the skills and methods learned
– interact with customers and/or co-operation partners
– receive guidance

Evaluation criteria, good (3-4)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– use professional concepts in a consistent manner when explaining various work practices and situations
– gather information and use his/her knowledge basis
– report in the agreed manner

PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– work using the skills and methods learned
– engage in professional interaction with customers and/or co-operation partners and identify their needs
– take part in guidance and utilise it

Evaluation criteria, excellent (5)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– use professional concepts extensively
– compare and choose
relevant information
– report and communicate in a professional manner

PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– work independently, using the skills and methods learned
– take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
– anticipate his/her need for guidance

Learning outcomes

The student is able to
- record business transactions in the accounting records
- assess the profitability of an organization
- use different management accounting techniques
- compile financial reports to support decision making

Grading scale

H-5

Learning outcomes

The student is able to
- describe how value is created for the customers through service
- recognize the essence of Service Design thinking and methods
- plan, implement and evaluate a Service Design project using service design methods
- apply creative problem-solving and develop working methods individually and in teams
- foster entrepreneurship through service design

Teaching methods

This implementation consists of two separate parts. The first part (Theory section) is a prerequisite for the second part (Project section).

The Theory section (online) runs in Canvas/online and needs to be completed before taking the Project section.This part is an online execution which includes learning of service design process (Double Diamond), methods and tools independently in Canvas working space.

The Project section session will be held on the campus starting with a kick-off and this session is mandatory for all students. Last campus session includes final presentations and self and peer evaluations.

During the project section teams will carry out a service design project based on a real-life design challenge. Between the meetings on campus the teams work in the virtual learning environment Canvas.

The project part sessions will be held on the Leppävaara campus during the daytime - please check the schedule in Pakki. Taking part in the contact sessions on campus is crucial as we work in teams and use co-creation methods during the sessions. Between the contact sessions the teams will work according to their own agreement (online or off), following the service design process.

In case you are unable to take part in the contact sessions on campus, please choose another implementation for this study unit.

Learning materials and recommended literature

Stickdorn, M., Lawrence, A. and Hormess, M., Schneider, J. 2018.This is service design doing : applying service design thinking in the real world : a practitioner's handbook.Canada: O'Reilly.

Ebook:
https://laurea.finna.fi/Search/Results?lookfor=this+is+service+design+doing&type=AllFields

Alternative completion methods of implementation

According to degree regulations “All students are entitled to demonstrate their competence. The recognition and accreditation of prior competence is initiated by the students themselves. The competence is recognised and accredited by the teacher responsible for the module or study unit or another person designated by the director of the UAS unit. The assessment is carried out according to the same criteria and grading scale as that adopted for the corresponding study unit.” For further information visit Link.
Theory section: no alternatives

Project section:
A prior knowledge and competence in an applied service design project can be manifested through alternative methods. For example, as a detailed 12-15 page project report which includes the project partners' evaluations. For further consultation, please be in touch with the instructor.

Co-operation with working life and/or RDI

We will conduct a Service Design project for Barona, and their digital touchpoint MyBarona.

Student teams (5-6 persons per team) will develop a service concept following the service design process.

Important dates

THEORY PART
Theory part 14.8. - 17.9.2023
Students study at the individual pace but taking quizzes weekly is recommended.

PROJECT PART
Project part 8.9.2023 - 3.12.2023
Service Design project will be conducted in 4 development phases, which are based on pre-defined schedule.

See schedule below in the section "sisältö ja jaksotus"

Forms of internationality

Theory and Project section: implementation in English.
The study unit is suitable for exchange students.

Students workload

THEORY SECTION
The course is 3 ects which equals to approximately 81 hours of studying.
Work is done individually.

PROJECT SECTION
The course is 7 ects which equals to approximately 189 hours of studying.
Most of the work will be done in teams.

Content and scheduling

THEORY SECTION
The theory section covers service design process (Double Diamond), methods and tools, and includes various tasks and tests to be taken individually. All tests can be taken at the student's own pace and need to be passed.

PROJECT SECTION
Conducting a service design project for project client. This will be done in project teams.

Project part consist of the following sessions at Leppävaara campus.
Participation to the lessons is highly recommended due to team work. Mandatory participation is informed in Canvas.

28.09.2023 09.00 - 15.00 234 (70 henkilöä)
05.10.2023 09.00 - 12.00 216 Leppävaara (60 henkilöä)
26.10.2023 12.00 - 15.00 234 (70 henkilöä)
01.11.2023 09.00 - 12.00 234 (70 henkilöä)
09.11.2023 09.00 - 12.00 234 (70 henkilöä)
23.11.2023 12.00 - 15.00 234 (70 henkilöä)
30.11.2023 12.00 - 15.00 216 Leppävaara (60 henkilöä)

Project includes online work in teams in the Double Diamond development phases:
*Discover
*Define
*Develop
*Deliver
-Final presentations
-Self- and peer evaluation in Canvas.

Further information for students

According to the degree regulations (section 18) “students must be present in the first contact session or notify their teacher in charge if they cannot attend. If they fail to notify the teacher of their absence in the first contact session, their enrolment will be rejected. Another student in the queue may be enrolled in the study unit in the place of the absent student.”

In the case of online studies the lecturer can also specify some other way than participation on an online meeting what is required from the student so that he/she verifies his/her attendance on the study unit (Decision by the vice president, education 7/2019).

Grading scale

H-5

Evaluation methods and criteria

THEORY SECTION: 3 ects
Individual assignments, 5 Quizzes on Canvas, scale 1-5

PROJECT SECTION: 7 ects
Team assignment: service concept and service design portfolio, scale 1-5
Self- and peer assessment, instructor assessment.


In this study unit the assessing of the competences will be done by using the criteria set for requirement level II.

Evaluation criteria, satisfactory (1-2)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– use professional concepts in a consistent manner and demonstrate his/her familiarity with the knowledge basis
– report and communicate in a professional manner
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– act independently taking into account the operating environment
– take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– describe the significance of his/her actions for successful co-operation
– describe his/her competence in relation to the learning outcomes

Evaluation criteria, good (3-4)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– critically evaluate information and justify their actions with science-based knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– propose creative solutions at work
– promote professional co-operation and enhance customer and partner relationships
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– act in a manner that promotes the team’s entrepreneurial and responsible approach to work
-describe the development of his/her competence in relation to the learning outcomes

Evaluation criteria, excellent (5)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– analyse the acquired information, draw conclusions and combine theoretical knowledge with experiential knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– evaluate the applicability of produced knowledge, skill or idea to other contexts as well as their impact
– anticipate needs of customers and/or co-operation partners
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– evaluate and develop the team’s entrepreneurial and responsible approach to work
– evaluate the possibilities for utilising competence and plan his/her personal development and development of the team

Learning outcomes

The student is able to
- define the factors that underlie customer actions, feelings and judgment processes
- describe purchasing decisions from the perspective of the individual and the organization*
- analyze patterns and trends in customer behavior

*The verb 'understand' has been replaced effective 1st of August 2024.

Teaching methods

Contact classes, team work, individual work.

Location and time

In Leppävaara according to schedule. Presence on the first day is compulsory.
Lectures are on campus if no health issues prevent that.

Learning materials and recommended literature

Barden, Phil. (2013). Decoded. The Science Behind Why We Buy. Wiley.
Blythe, Jim. (2013). Consumer Behaviour. Sage.
Kahle, Lynn R. & Valette-Florence, Pierre. (2012). Marketplace Lifestyles in an Age of Social Media. Theory and Methods. Routledge.
Kahnemann, Daniel. Thinking Fast and Slow. (2011). Penguin Books.
Kotler, Philip & Armstrong, Gary. (2012). Principles of Marketing. Pearson.
Robbins, Stephen P. & Judge, Timothy A. (2016). Essentials of Organizational Behavior. Pearson.
Robbins, Stephen P., Judge, Timothy A. & Campbell, Timothy T. (2010). Organizational Behaviour. Pearson.
Solomon, Michael R. (2011). Consumer Behavior. Buying, Having, and Being. Pearson.
Soman, Dilip and N-Marandi, Sara. (2010). Managing Customer Value. One Stage at a Time. World Scientific.
Thaler, Richard H. & Sunstein, Cass R. (2009). Nudge. Improving decisions about health, wealth, and happiness. Penguin Books
Walden, Steven. (2017). Customer Experience Management Rebooted - Are you an experience brand or an efficiency brand? Palgrave Macmillan.

Important dates

Contact classes and deadlines.

Further information for students

Understanding customers can be challenging. How do we define what is valuable for an individual customer? What about organizations as customers? Today, many of the trends are international, but their local interpretation and implementation may still be very multifold. The study of the human mind has gone a long way, but part of the mind’s operations, especially on individual level, still remain difficult to forecast.
During this course we will define the factors that underlie customer actions, feelings, and judgment processes. We strive to understand purchasing decisions from the perspective of the individual and the organization, and analyze patterns and trends in customer behaviour.
The course grade is composed of two assignments which both need to be successfully completed and handed in by the deadlines. The assignments that arrive late will be graded only if the late handing in has been agreed in advance with the teacher. The honoring of deadlines is taken into account in the grading. The late handing in will lower the grade, and if not justified, disallows the completing of this course.

Grading scale

H-5

Evaluation methods and criteria

BACHELOR'S DEGREE INITIAL STAGE STUDENTS
EXCELLENT
grade 5
Students are able to:
• Apply professional concepts expertly.
• Comply with occupational safety instructions responsibly and independently.
• Justify activities using research knowledge.
• Work independently and take initiatives in line with objectives. Operations are often flexible, systematic, development-oriented, creative and active.
• Select the appropriate techniques and models for activities, and justify the choices.
• Act in customer-oriented ways and according to the situation.
• Promote group activities.
• Able to critically apply ethical principles in the subject field in one's conduct and tasks.
GOOD
grade 3
Students are able to:
• Apply professional concepts systematically.
• Apply occupational safety instructions in their activities.
• Justify, compare and analyse their activities using general guidelines.
• Able to cope independently in different tasks in each operating environment.
• Apply acquired techniques and models diversely.
• Act professionally in customer situations.
• Work in a group in line with objectives.
• Justify their activities in accordance with ethical principles..
SATISFACTORY,
grade 1
Students are able to:
• Apply most important/individual and appropriate professional concepts, and indicate their familiarity with the knowledge base.
• Act safely, although activities are often schematic/ experimental/ fumbling/ self-involved.
• Comply with rules and instructions, and justify their activities using provided instructions.
• Act appropriately under guidance.
• Use acquired techniques and models.
• Take customers into account in their actions.
• Act as group members.
• Act in accordance with ethical principles.

Learning outcomes

The student is able to
- define the factors that underlie customer actions, feelings and judgment processes
- describe purchasing decisions from the perspective of the individual and the organization*
- analyze patterns and trends in customer behavior

*The verb 'understand' has been replaced effective 1st of August 2024.

Grading scale

H-5

Learning outcomes

The student is able to
- define the factors that underlie customer actions, feelings and judgment processes
- describe purchasing decisions from the perspective of the individual and the organization*
- analyze patterns and trends in customer behavior

*The verb 'understand' has been replaced effective 1st of August 2024.

Teaching methods

A Canvas learning environment is used to support the implementation, but it is important to take part in teaching and guidance on campus according to schedule. The study unit includes working in pairs or groups. You will receive individual feedback for assignments from the teacher, and working life or peer feedback may also be utilised.

Learning materials and recommended literature

Eg.
Sethna, Z. (2019). Consumer behaviour (4th edition.). SAGE Publications Ltd.
Kotler, P., Kartajaya, H., & Setiawan, I. (2021). Marketing 5.0: Technology for humanity. Wiley.
Kotler, P. k., Opresnik, M. O., & Armstrong, G. (2021). Principles of marketing (18 e. Global edition.). Pearson.
Webb, N. J. (2017). What customers crave: How to create relevant and memorable experiences at every touchpoint. AMACOM, American Management Association.
Wade, A. (2023). Transforming the B2B buyer journey: Maximize brand value, improve conversion rates and build loyalty. KoganPage.
Kasim, A. (2022). Sustainability and Consumer Behaviour. MDPI Books. (online only)
Thaler, R. H., & Sunstein, C. R. (2021). Nudge: The final edition (Updated edition.). Penguin Books.

Alternative completion methods of implementation

All students are entitled to demonstrate their competence. The recognition and accreditation of prior competence is initiated by the students themselves. The competence is recognised and accredited by the teacher responsible for the studies or another person designated to the position. The assessment is carried out according to the same assessment criteria and, as a rule, same grading scale as that adopted for the corresponding study unit or module. The student is entitled to apply for accreditation of prior competence regardless of where, how and when the competence has been acquired. The student may also seek accreditation of competence to be acquired on the job as part of their degree (work-based learning). The student is responsible for demonstrating and verifying their competence and for providing sufficient information.

Co-operation with working life and/or RDI

Company project TBD.

Important dates

According to the degree regulations (section 18) “students must be present in the first contact session or notify their teacher in charge if they cannot attend. If they fail to notify the teacher of their absence in the first contact session, their enrollment will be rejected. Another student in the queue may be enrolled in the study unit in the place of the absent student.” (Laurea degree regulations) In the case of online studies the lecturer can also specify some other way than participation on an online meeting what is required from the student so that he/she verifies his/her attendance on the study unit (Decision by the vice president, education 7/2019).

Students workload

5 ECTS = 135 hours of student work

Content and scheduling

Understanding customers can be challenging. How do we define what is valuable for an individual customer? What about organizations as customers? Today, many of the trends are international, but their local interpretation and implementation may still be very multifold. The study of the human mind has gone a long way, but part of the mind’s operations, especially on individual level, still remain difficult to forecast.

During this course we will define the factors that underlie customer actions, feelings, and judgment processes. We strive to understand purchasing decisions from the perspective of the individual and the organization, and analyze patterns and trends in customer behaviour.

Further information for students

The study unit corresponds to the requirements of Bachelor's level education.
According to the degree regulations (section 18) "students must be present for the first contact teaching session, or they must notify the responsible teacher of their absence to confirm they intend to participate in studies, Alternatively, the teacher can specify a different manner for the student to confirm that they intend to participate in the studies. The completion of these measures can be required within a week of the studies having begun. The application of the aforementioned approach requires that the teacher notifies the students accepted to the study unit of the practice and that the practice is specifically mentioned in the study unit’s implementation plan.

If the student has a justified reason for not attending the first contact teaching session or for not notifying the teacher of their intention to be involved in studies in the manner required by the teacher, the student must contact the responsible teacher to agree on participation in the studies. Their registration for the study unit will be rejected, of the student does not notify the teacher of being absent from the first contact teaching session or the reason for their absence cannot be considered justified, Another student who is in line for the study unit can be selected in their place."

The quality of the study unit implementation has been assessed and the self-evaluation report is available in Canvas.

Grading scale

H-5

Evaluation methods and criteria

“The evaluation of competence is based on the descriptions of objectives in the curricula, and the level of competence is assessed according to the evaluation criteria listed in the implementation plan for the studies.” (Laurea degree regulations).

In this study unit the assessing of the competences will be done by using the criteria set for requirement level I.

Professional knowledge basis, information searching and reporting

To achieve grade 5 student must be able to
- use professional concepts extensively
- compare and choose
- relevant information
- report and communicate in a professional manner

To achieve grade 3 student must be able to
- use professional concepts in a consistent manner when explaining various work practices and situations
- gather information and use their knowledge basis
- report in the agreed manner

To achieve grade 1 (or pass) student must be able to
- use essential professional concepts when explaining various work practices and situations
- search for information in different sources
- report

Professional practice and workplace development

To achieve grade 5 student must be able to
- work independently, using the skills and methods learned
- take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
- anticipate their need for guidance

To achieve grade 3 student must be able to
- work using the skills and methods learned
- engage in professional interaction with customers and/or co-operation partners and identify their needs
- take part in guidance and utilise it

To achieve grade 1 (or pass) student must be able to
- work under guidance using the skills and methods learned
- interact with customers and/or co-operation partners
- receive guidance

Teamwork, skills, leadership, and responsibility

To achieve grade 5 student must be able to
- promote the team’s work and team spirit
- manage their time appropriately, completing the agreed tasks at the required quality level
- work responsibly, applying the skills and methods learned
- plan and evaluate their work, taking safety and/or ethical aspects into consideration

To achieve grade 3 student must be able to
- engage in goal-oriented work in a team
- plan and manage the progress of their work and use of time
- detect safety-related risks
- justify their actions in accordance with the professional code of conduct

To achieve grade 1 (or pass) student must be able to
- work as a member of a team
- plan the progress of their work and use of time under guidance
- work safely and in accordance with the professional code of conduct
- follow the provided instructions and rules

“Students who has failed to demonstrate their competence in accordance with the approved level must supplement or retake their study attainment in a manner and schedule defined by the teacher of the study unit. Laurea provides examination retake dates. Students must register for these examinations no later than 10 days before the retake date. A failed exam or other study attainment can be retaken twice. A failure to attend an actual examination is considered to be one completion attempt." (Laurea degree regulations.)

All staff and students of Laurea are expected to adhere to good scientific practices, which includes appropriate referencing. Familiarise yourself with the practices and, if needed, ask for more information. All study assignments are to be done as individual work unless otherwise instructed. If Ouriginal is used when assignments are checked, the lecturer will inform the students of this.

Learning outcomes

The student is able to
- evaluate their competencies and the requirements of working life
- develop and deepen their business competencies
- analyse and develop the content of their work and the operation of the organisation as a member of the work community
- establish personal working life connections and act in networks
- evaluate their competencies and their development
- plan their study path and career

Grading scale

Approved/Failed

Learning outcomes

The student is able to
- communicate as a professional in field-specific tasks and intercultural contexts
- produce effective spoken and written texts using an appropriate style and register
- demonstrate knowledge of essential terminology needed in working life
- apply principles of interpersonal and organizational communication

Teaching methods

Support material for the course is offered online in Canvas and classes are held on campus on a weekly basis.
Classroom activities are intended to activate students awareness of the course materials and offer practice in some of the targeted communication skills.

Learning materials and recommended literature

Learning materials in Canvas. See also:
Bovée, C. & Thill, J. 2011. Excellence in business communication. 9th edition. London: Pearson.
Hartley, P. & Chatterton, P. 2015. Business communication: rethinking your professional practice for the post-digital age. 2nd edition. London: Routledge.
Mclean, S. 2015. Business communication for success. Washington, D.C.: Flat World Knowledge.
Munter, M. 2014. Guide to managerial communication: effective business writing and speaking. 10th edition. Boston: Prentice Hall.

Alternative completion methods of implementation

By agreement with the lecturer

Important dates

Canvas will be opened on 13th February 2024 (a week before the first meeting).
The last class meeting will be held in May. Some additional dates may be scheduled for small group meetings.

Also see Laurea's degree regulations, section 18:

“Students must be present for the first contact teaching session, or they must notify the responsible teacher of their absence to confirm they intend to participate in studies, Alternatively, the teacher can specify a different manner for the student to confirm that they intend to participate in the studies. The completion of these measures can be required within a week of the studies having begun. The application of the aforementioned approach requires that the teacher notifies the students accepted to the study unit of the practice and that the practice is specifically mentioned in the study unit’s implementation plan.

If the student has a justified reason for not attending the first contact teaching session or for not notifying the teacher of their intention to be involved in studies in the manner required by the teacher, the student must contact the responsible teacher to agree on participation in the studies. Their registration for the study unit will be rejected, of the student does not notify the teacher of being absent from the first contact teaching session or the reason for their absence cannot be considered justified, Another student who is in line for the study unit can be selected in their place”.

Students workload

5 ECTS is approximately 135 hours of work.

Content and scheduling

A detailed schedule will be given in Canvas.

The study unit contains work on the following themes:
• communication models, applying a communication strategy
• intercultural communication and communication styles
• business writing: genre and style, the writing process, macro and micro features
• persuasive communication in presentations, pitches and debates
• building rapport and interpersonal communication in meetings and negotiations
• revision of common business terms & professional vocabulary

Grading scale

H-5

Evaluation methods and criteria

The final grade is based on the following:
Quizzes and exercises in Canvas 20% (0-5)
Spoken communication assignments 40% (0-5)
Written communication assignments 40% (0-5)

All parts must be passed in order to complete the study unit.
More detailed assessment criteria are given in the Canvas workspace.

Evaluation criteria, satisfactory (1-2)

Students demonstrate an understanding of key principles of effective communication for professional purposes. They can achieve communication objectives in a range of work-related situations, modify their communication style according to context and the requirements of the message, and manage interpersonal interactions with people from different backgrounds. Spoken fluency and range are sufficient to manage common professional situations. Writing shows satisfactory control of grammar and lexis for the production of standard business messages.

Evaluation criteria, good (3-4)

Students demonstrate a good understanding of the principles of effective communication for professional purposes. They are able to achieve communication objectives in a range of work-related situations with a degree of success and can adapt their communication style to suit the requirements of audience and context. Speech is fluent, with a high degree of grammatical and propositional control. Writing shows good control of grammar, lexis, and style in a range of texts for professional purposes.

Evaluation criteria, excellent (5)

Students demonstrate an excellent understanding of key principles of effective communication for professional purposes. They are able to communicate clearly, concisely, and appropriately in a wide range of work-related situations and are effective in adapting both the style and content of a message to different audiences and in different contexts. Speech is very fluent, flexible, and easy to understand, with a high degree of grammatical control and propositional precision. Writing shows excellent control of grammar, lexis, and style in producing a variety of text types and genres.

Learning outcomes

The student is able to
- communicate as a professional in field-specific tasks and intercultural contexts
- produce effective spoken and written texts using an appropriate style and register
- demonstrate knowledge of essential terminology needed in working life
- apply principles of interpersonal and organizational communication

Teaching methods

Weekly classes on campus.

Learning materials and recommended literature

The study unit material is available in Canvas and you will get access to it on Thursday, 11th January 2024, at the latest.

See also:
Bovée, C. & Thill, J. 2011. Excellence in business communication. 9th edition. London: Pearson.
Hartley, P. & Chatterton, P. 2015. Business communication: rethinking your professional practice for the post-digital age. 2nd edition. London: Routledge.
Mclean, S. 2015. Business communication for success. Washington, D.C.: Flat World Knowledge.
Munter, M. 2014. Guide to managerial communication: effective business writing and speaking. 10th edition. Boston: Prentice Hall.

Alternative completion methods of implementation

According to Laurea UAS's degree regulations, "All students are entitled to demonstrate their competence. The recognition and accreditation of prior competence is initiated by the students themselves. The competence is recognised and accredited by the teacher responsible for the studies or another person designated to the position.

The assessment is carried out according to the same assessment criteria and, as a rule, same grading scale as that adopted for the corresponding study unit or module.

The student is entitled to apply for accreditation of prior competence regardless of where, how and when the competence has been acquired. The student may also seek accreditation of competence to be acquired on the job as part of their degree (work-based learning). The competence to be accredited must be in line with the learning outcomes of the degree programme’s curriculum. The student is responsible for demonstrating and verifying their competence and for providing sufficient information.

Students should apply for the accreditation of prior competence at the beginning of their studies, so they can progress in their studies without interruption. However, students are entitled to apply for accreditation of prior competence throughout their studies."

Important dates

Detailed information can be found in Canvas.

Quote from the degree regulations section 18:

“Students must be present for the first contact teaching session, or they must notify the responsible teacher of their absence to confirm they intend to participate in studies, Alternatively, the teacher can specify a different manner for the student to confirm that they intend to participate in the studies. The completion of these measures can be required within a week of the studies having begun. The application of the aforementioned approach requires that the teacher notifies the students accepted to the study unit of the practice and that the practice is specifically mentioned in the study unit’s implementation plan.

If the student has a justified reason for not attending the first contact teaching session or for not notifying the teacher of their intention to be involved in studies in the manner required by the teacher, the student must contact the responsible teacher to agree on participation in the studies. Their registration for the study unit will be rejected, of the student does not notify the teacher of being absent from the first contact teaching session or the reason for their absence cannot be considered justified, Another student who is in line for the study unit can be selected in their place”.

Students workload

5 ECTS = 135 hours of work

Grading scale

H-5

Evaluation methods and criteria

The final grade is based on the following:
Vocabulary and comprehension quizzes 20%, 1 ECTS
Spoken communication 40%, 2 ECTS
Written communication 40%, 2 ECTS

More detailed assessment criteria are given in Canvas.

Evaluation criteria, fail (0)

Students do not demonstrate adequate proficiency in submitting vocabulary and comprehension tasks nor in producing spoken and written professional communications.

Evaluation criteria, satisfactory (1-2)

Students demonstrate an understanding of key principles of effective communication for professional purposes. They can achieve communication objectives in a range of work-related situations, modify their communication style according to context and the requirements of the message, and manage interpersonal interactions with people from different backgrounds. Spoken fluency and range are sufficient to manage common professional situations. Writing shows satisfactory control of grammar and lexis for the production of standard business messages.

Evaluation criteria, good (3-4)

Students demonstrate a good understanding of the principles of effective communication for professional purposes. They are able to achieve communication objectives in a range of work-related situations with a degree of success and can adapt their communication style to suit the requirements of audience and context. Speech is fluent, with a high degree of grammatical and propositional control. Writing shows good control of grammar, lexis, and style in a range of texts for professional purposes.

Evaluation criteria, excellent (5)

Students demonstrate an excellent understanding of key principles of effective communication for professional purposes. They are able to communicate clearly, concisely, and appropriately in a wide range of work-related situations and are effective in adapting both the style and content of a message to different audiences and in different contexts. Speech is very fluent, flexible, and easy to understand, with a high degree of grammatical control and propositional precision. Writing shows excellent control of grammar, lexis, and style in producing a variety of text types and genres.

Learning outcomes

The student is able to
- describe the opportunities, operators and networks in the business environment*
- define the functions, processes and IT systems of an organization
- define the core and supporting processes of an organization
- apply the concept of value chain and customer driven value creation in process development
- assess the financial and operational performance of logistics as part of the supply chain management

*The verb 'recognize' has been replaced effective 1st of August 2024.

Grading scale

H-5

Learning outcomes

The student is able to
- describe the different economic, social and ecological factors and megatrends affecting the global economy*
- explain the structure of the economy and the different economic policies in a global framework
- describe the history and drivers of international trade
- identify international actors in the global economy

*The verb 'recognize' has been replaced effective 1st of August 2024.

Grading scale

H-5

Learning outcomes

The student is able to
- evaluate their competencies and the requirements of working life
- develop and deepen their business competencies
- analyse and develop the content of their work and the operation of the organisation as a member of the work community
- establish personal working life connections and act in networks
- evaluate their competencies and their development
- plan their study path and career

Grading scale

Approved/Failed

Learning outcomes

The student is able to
- define the factors that underlie customer actions, feelings and judgment processes
- describe purchasing decisions from the perspective of the individual and the organization*
- analyze patterns and trends in customer behavior

*The verb 'understand' has been replaced effective 1st of August 2024.

Teaching methods

A Canvas learning environment is used to support the implementation, but it is important to take part in teaching and guidance on campus according to schedule. The study unit includes working in pairs or groups. You will receive individual feedback for assignments from the teacher, and working life or peer feedback may also be utilised.

Learning materials and recommended literature

Eg.
Sethna, Z. (2019). Consumer behaviour (4th edition.). SAGE Publications Ltd.
Kotler, P., Kartajaya, H., & Setiawan, I. (2021). Marketing 5.0: Technology for humanity. Wiley.
Kotler, P. k., Opresnik, M. O., & Armstrong, G. (2021). Principles of marketing (18 e. Global edition.). Pearson.
Webb, N. J. (2017). What customers crave: How to create relevant and memorable experiences at every touchpoint. AMACOM, American Management Association.
Wade, A. (2023). Transforming the B2B buyer journey: Maximize brand value, improve conversion rates and build loyalty. KoganPage.
Kasim, A. (2022). Sustainability and Consumer Behaviour. MDPI Books. (online only)
Thaler, R. H., & Sunstein, C. R. (2021). Nudge: The final edition (Updated edition.). Penguin Books.

Alternative completion methods of implementation

All students are entitled to demonstrate their competence. The recognition and accreditation of prior competence is initiated by the students themselves. The competence is recognised and accredited by the teacher responsible for the studies or another person designated to the position. The assessment is carried out according to the same assessment criteria and, as a rule, same grading scale as that adopted for the corresponding study unit or module. The student is entitled to apply for accreditation of prior competence regardless of where, how and when the competence has been acquired. The student may also seek accreditation of competence to be acquired on the job as part of their degree (work-based learning). The student is responsible for demonstrating and verifying their competence and for providing sufficient information.

Co-operation with working life and/or RDI

Company project TBD.

Important dates

According to the degree regulations (section 18) “students must be present in the first contact session or notify their teacher in charge if they cannot attend. If they fail to notify the teacher of their absence in the first contact session, their enrollment will be rejected. Another student in the queue may be enrolled in the study unit in the place of the absent student.” (Laurea degree regulations) In the case of online studies the lecturer can also specify some other way than participation on an online meeting what is required from the student so that he/she verifies his/her attendance on the study unit (Decision by the vice president, education 7/2019).

Students workload

5 ECTS = 135 hours of student work

Content and scheduling

Understanding customers can be challenging. How do we define what is valuable for an individual customer? What about organizations as customers? Today, many of the trends are international, but their local interpretation and implementation may still be very multifold. The study of the human mind has gone a long way, but part of the mind’s operations, especially on individual level, still remain difficult to forecast.

During this course we will define the factors that underlie customer actions, feelings, and judgment processes. We strive to understand purchasing decisions from the perspective of the individual and the organization, and analyze patterns and trends in customer behaviour.

Further information for students

The study unit corresponds to the requirements of Bachelor's level education.
According to the degree regulations (section 18) "students must be present for the first contact teaching session, or they must notify the responsible teacher of their absence to confirm they intend to participate in studies, Alternatively, the teacher can specify a different manner for the student to confirm that they intend to participate in the studies. The completion of these measures can be required within a week of the studies having begun. The application of the aforementioned approach requires that the teacher notifies the students accepted to the study unit of the practice and that the practice is specifically mentioned in the study unit’s implementation plan.

If the student has a justified reason for not attending the first contact teaching session or for not notifying the teacher of their intention to be involved in studies in the manner required by the teacher, the student must contact the responsible teacher to agree on participation in the studies. Their registration for the study unit will be rejected, of the student does not notify the teacher of being absent from the first contact teaching session or the reason for their absence cannot be considered justified, Another student who is in line for the study unit can be selected in their place."

The quality of the study unit implementation has been assessed and the self-evaluation report is available in Canvas.

Grading scale

H-5

Evaluation methods and criteria

“The evaluation of competence is based on the descriptions of objectives in the curricula, and the level of competence is assessed according to the evaluation criteria listed in the implementation plan for the studies.” (Laurea degree regulations).

In this study unit the assessing of the competences will be done by using the criteria set for requirement level I.

Professional knowledge basis, information searching and reporting

To achieve grade 5 student must be able to
- use professional concepts extensively
- compare and choose
- relevant information
- report and communicate in a professional manner

To achieve grade 3 student must be able to
- use professional concepts in a consistent manner when explaining various work practices and situations
- gather information and use their knowledge basis
- report in the agreed manner

To achieve grade 1 (or pass) student must be able to
- use essential professional concepts when explaining various work practices and situations
- search for information in different sources
- report

Professional practice and workplace development

To achieve grade 5 student must be able to
- work independently, using the skills and methods learned
- take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
- anticipate their need for guidance

To achieve grade 3 student must be able to
- work using the skills and methods learned
- engage in professional interaction with customers and/or co-operation partners and identify their needs
- take part in guidance and utilise it

To achieve grade 1 (or pass) student must be able to
- work under guidance using the skills and methods learned
- interact with customers and/or co-operation partners
- receive guidance

Teamwork, skills, leadership, and responsibility

To achieve grade 5 student must be able to
- promote the team’s work and team spirit
- manage their time appropriately, completing the agreed tasks at the required quality level
- work responsibly, applying the skills and methods learned
- plan and evaluate their work, taking safety and/or ethical aspects into consideration

To achieve grade 3 student must be able to
- engage in goal-oriented work in a team
- plan and manage the progress of their work and use of time
- detect safety-related risks
- justify their actions in accordance with the professional code of conduct

To achieve grade 1 (or pass) student must be able to
- work as a member of a team
- plan the progress of their work and use of time under guidance
- work safely and in accordance with the professional code of conduct
- follow the provided instructions and rules

“Students who has failed to demonstrate their competence in accordance with the approved level must supplement or retake their study attainment in a manner and schedule defined by the teacher of the study unit. Laurea provides examination retake dates. Students must register for these examinations no later than 10 days before the retake date. A failed exam or other study attainment can be retaken twice. A failure to attend an actual examination is considered to be one completion attempt." (Laurea degree regulations.)

All staff and students of Laurea are expected to adhere to good scientific practices, which includes appropriate referencing. Familiarise yourself with the practices and, if needed, ask for more information. All study assignments are to be done as individual work unless otherwise instructed. If Ouriginal is used when assignments are checked, the lecturer will inform the students of this.

Learning outcomes

The student is able to:
- speak and understand Finnish in very basic and familiar everyday situations
- find information in very short texts and write simple messages
- use some of the basic grammar structures
- become familiar with Finnish cultural manners and customs
- reach the target level of A1.1 in the Common European Framework of Reference for Languages

Grading scale

H-5

Further information

The study unit is for those whose language of education and mother tongue are other than Finnish and Swedish and who have not studied Finnish before.

Learning outcomes

The student is able to
- record business transactions in the accounting records
- assess the profitability of an organization
- use different management accounting techniques
- compile financial reports to support decision making

Grading scale

H-5

Learning outcomes

The student is able to
- describe the opportunities, operators and networks in the business environment*
- define the functions, processes and IT systems of an organization
- define the core and supporting processes of an organization
- apply the concept of value chain and customer driven value creation in process development
- assess the financial and operational performance of logistics as part of the supply chain management

*The verb 'recognize' has been replaced effective 1st of August 2024.

Location and time

The study unit starts in autumn semester Oct 13 and continues in the spring semester until Feb 28.

Learning materials and recommended literature

Pls. see Canvas

Co-operation with working life and/or RDI

Includes a LbD part with a case company chosen by the student team

Important dates

Pls. see Canvas

Students workload

Pls. see Canvas

Content and scheduling

Pls. see Canvas

Grading scale

H-5

Evaluation methods and criteria

REQUIREMENT LEVEL I
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT Assessed as applicable: TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
5 THE STUDENT IS ABLE TO
– use professional concepts extensively
– compare and choose relevant information
– report and communicate in a professional manner
– work independently, using the skills and methods learned
– take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
– anticipate his/her need for guidance
– promote the team’s work and team spirit
– manage his/her time appropriately, completing the agreed tasks at the required quality level
– work responsibly, applying the skills and methods learned
– plan and evaluate their work, taking safety and/or ethical aspects into consideration
3 THE STUDENT IS ABLE TO
– use professional concepts in a consistent manner when explaining various work practices and situations
– gather information and use his/her knowledge basis
–report in the agreed manner
– work using the skills and methods learned
– engage in professional interaction with customers and/or co-operation partners and identify their needs
– take part in guidance and utilise it
– engage in goal-oriented work in a team
– plan and manage the progress of his/her work and use of time
– detect safety-related risks
– justify this/her actions in accordance with the professional code of conduct
H/1 THE STUDENT IS ABLE TO
– use essential professional concepts when explaining various work practices and situations
– search for information in different sources
– report
– work under guidance using the skills and methods learned
– interact with customers and/or co-operation partners
– receive guidance
– work as a member of a team
– plan the progress of his/her work and use of time under guidance
– work safely and in accordance with the professional code of conduct
– follow the provided instructions and rules

Learning outcomes

The student is able to
- define the factors that underlie customer actions, feelings and judgment processes
- describe purchasing decisions from the perspective of the individual and the organization*
- analyze patterns and trends in customer behavior

*The verb 'understand' has been replaced effective 1st of August 2024.

Grading scale

H-5

Learning outcomes

The student is able to
- describe the different economic, social and ecological factors and megatrends affecting the global economy*
- explain the structure of the economy and the different economic policies in a global framework
- describe the history and drivers of international trade
- identify international actors in the global economy

*The verb 'recognize' has been replaced effective 1st of August 2024.

Grading scale

H-5

Learning outcomes

The student is able to:
- speak and understand Finnish in very basic and familiar everyday situations
- find information in very short texts and write simple messages
- use some of the basic grammar structures
- become familiar with Finnish cultural manners and customs
- reach the target level of A1.1 in the Common European Framework of Reference for Languages

Teaching methods

The course will have lessons between 6.11.2023-15.2.2024. It's aiming at basic knowledge of Finnish grammar and vocabulary to guarantee that the students will be able to speak and understand Finnish in very basic everyday situations. The target level is A1.1. in the Common European Framework of Refrence for Languages. NOTICE! THE STUDENTS HAVE TO BE PRESENT AT THE 1ST SESSION OR INFORM THE TEACHER IN ADVANCE ON THEIR ABSENCE. Otherwise they may loose their place at the course.

Location and time

Leppävaara campus. NOTICE! THE STUDENTS HAVE TO BE PRESENT AT THE 1ST SESSION OR INFORM THE TEACHER IN ADVANCE ON THEIR ABSENCE. Otherwise they may loose their place at the course.

Learning materials and recommended literature

Oma Suomi 1 -ebook.

Students workload

According to Laurea mathematics, 5 credits requires a workload of 135 hours. About 50 of them will be used for weekly lessons in classroom. Homework and home studies will take the rest of the hours, however, it may vary depending on students' personal activeness, skills and goals.

Content and scheduling

Basic grammar (verb conjugation, endings, questions, possessive etc), vocabulary (related to food, accomodation, studying, describing a person, family, hobbies, numbers, telling the time, weekdays, months, weather, etc.), cultural issues (facts, customs, habits in Finland), oral exercises (buying a ticket, paying at the cashier, discussing different issues, personal questions etc.).

Further information for students

No prerequisites required.
Required attendance: 80 % of lessons unless otherwise agreed.

Grading scale

H-5

Evaluation methods and criteria

The target level is A1.1. in the Common European Framework of Refrence for Languages.
Final grade will consist of the following:
1. Written exam at the end of the course
2. Small vocabulary tests during the course
3. Active participation and attendence in the lessons
Required attendance: 80 % of lessons unless otherwise agreed.
4. Some submitted excercises

Evaluation criteria, approved/failed

Grading 1-5, 1 being the lowest and 5 the highest grade.
Final grade will consist of the following:
1. Written exam at the end of the course
2. Oral exam at the end of the course
3. Small vocabulary tests during the course
4. Active participation and attendence in the lessons
Required attendance: 80 % of lessons unless otherwise agreed.

Further information

The study unit is for those whose language of education and mother tongue are other than Finnish and Swedish and who have not studied Finnish before.

Learning outcomes

The student is able to
- describe the different economic, social and ecological factors and megatrends affecting the global economy*
- explain the structure of the economy and the different economic policies in a global framework
- describe the history and drivers of international trade
- identify international actors in the global economy

*The verb 'recognize' has been replaced effective 1st of August 2024.

Location and time

Lectures at Leppävaara Campus.

Learning materials and recommended literature

Will be given in the Canvas workspace

Content and scheduling

Microeconomics, Macroeconomics and International Economics

Further information for students

This is study unit is held daytime on Leppävaara campus

Grading scale

Approved/Failed

Learning outcomes

The student is able to
- analyze environmental, social and economic responsibilities in service business
- develop sustainable practises in organisations

Teaching methods

A special implementation incorporating the Working Across Borders project in an international environment.

For more details see (link is to the 2022 implementation, no new info yet): https://www.ucll.be/international/short-programmes-international/virtual-projects/virtual-exchange-working-across-borders

Learning materials and recommended literature

All materials will be delivered via Canvas and Toledo.

Alternative completion methods of implementation

If you feel that you have already acquired the competences targeted in this study unit, or example you have worked closely with CSR issues, please send your Competence analysis to the course lecturers. The latest time to send the analysis is two weeks before the start of the study unit.

Co-operation with working life and/or RDI

The course includes a company project with an international client.

Important dates

Course opens in Canvas: 18 September
Class online meeting 29 September 1 pm
Project kick-off date: Tuesday, 10 October (online) 3 pm
Final seminar with the client: Tuesday, 12 December (online) 3 pm (note! not 11 December)

Forms of internationality

An international project with over 500 students from 10 countries is integrated into this study unit.

Students workload

5 ECTS = 135 hours of work.

Content and scheduling

A detailed schedule will be given in Canvas.

Further information for students

This implementation is intended for students on English-language BBA programmes. Students from Finnish-language BBA programmes who are interested in CSR and sustainability issues and are keen to develop their international networks and collaborate with students around the world are very welcome! Good English language skills are recommended.

Grading scale

H-5

Evaluation methods and criteria

The study unit follows the Level 2 criteria.

Scoring for assignments is detailed in Canvas. The following is an overview:

3 ECTS are based on the Working Across Border assignments (points are given for teamwork, a team pitch of a client proposal, peer evaluations, a readiness test and self-introduction)

2 ECTS are given for the work done in the Canvas CSR environment and summarised in a Learning Diary submitted at the end of the course

Evaluation criteria, fail (0)

The student does not complete the required assignments satisfactorily.

Evaluation criteria, satisfactory (1-2)

IN ACCORDANCE WITH REQUIREMENT LEVEL 2 (GRADE 1)
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
The student is able to:
– use professional concepts in a consistent manner and demonstrate his/her familiarity with the knowledge basis
– report and communicate in a professional manner
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
The student is able to:
– act independently taking into account the operating environment
– take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
Assessed as applicable: TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
The student is able to:
– describe the significance of his/her actions for successful co-operation
– describe his/her competence in relation to the learning outcomes

Evaluation criteria, good (3-4)

IN ACCORDANCE WITH REQUIREMENT LEVEL 2 (GRADE 3)
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
The student is able to:
– critically evaluate information and justify their actions with science-based knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
The student is able to:
– propose creative solutions at work
– promote professional co-operation and enhance customer and partner relationships
Assessed as applicable: TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
The student is able to:
– act in a manner that promotes the team’s entrepreneurial and responsible approach to work
– describe the development of his/her competence in relation to the learning outcomes

Evaluation criteria, excellent (5)

IN ACCORDANCE WITH REQUIREMENT LEVEL 2 (GRADE 5)
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
The student is able to:
– analyse the acquired information, draw conclusions and combine theoretical knowledge with experiential knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
The student is able to:
– evaluate the applicability of produced knowledge, skill or idea to other contexts as well as their impact
– anticipate needs of customers and/or co-operation partners
Assessed as applicable: TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
The student is able to:
– evaluate and develop the team’s entrepreneurial and responsible approach to work
– evaluate the possibilities for utilising competence and plan his/her personal development and development of the team

Further information

The learning outcomes of the study unit/project are evaluated based on the requirement level 2 of Laurea's common evaluation criteria.

Learning outcomes

The student is able to
- define the factors that underlie customer actions, feelings and judgment processes
- describe purchasing decisions from the perspective of the individual and the organization*
- analyze patterns and trends in customer behavior

*The verb 'understand' has been replaced effective 1st of August 2024.

Teaching methods

Contact classes, team work, individual work.

Location and time

In Leppävaara according to schedule. Presence on the first day is compulsory.
Lectures are on campus if no health issues prevent that.

Learning materials and recommended literature

Barden, Phil. (2013). Decoded. The Science Behind Why We Buy. Wiley.
Blythe, Jim. (2013). Consumer Behaviour. Sage.
Kahle, Lynn R. & Valette-Florence, Pierre. (2012). Marketplace Lifestyles in an Age of Social Media. Theory and Methods. Routledge.
Kahnemann, Daniel. Thinking Fast and Slow. (2011). Penguin Books.
Kotler, Philip & Armstrong, Gary. (2012). Principles of Marketing. Pearson.
Robbins, Stephen P. & Judge, Timothy A. (2016). Essentials of Organizational Behavior. Pearson.
Robbins, Stephen P., Judge, Timothy A. & Campbell, Timothy T. (2010). Organizational Behaviour. Pearson.
Solomon, Michael R. (2011). Consumer Behavior. Buying, Having, and Being. Pearson.
Soman, Dilip and N-Marandi, Sara. (2010). Managing Customer Value. One Stage at a Time. World Scientific.
Thaler, Richard H. & Sunstein, Cass R. (2009). Nudge. Improving decisions about health, wealth, and happiness. Penguin Books
Walden, Steven. (2017). Customer Experience Management Rebooted - Are you an experience brand or an efficiency brand? Palgrave Macmillan.

Important dates

Contact classes and deadlines.

Further information for students

Understanding customers can be challenging. How do we define what is valuable for an individual customer? What about organizations as customers? Today, many of the trends are international, but their local interpretation and implementation may still be very multifold. The study of the human mind has gone a long way, but part of the mind’s operations, especially on individual level, still remain difficult to forecast.
During this course we will define the factors that underlie customer actions, feelings, and judgment processes. We strive to understand purchasing decisions from the perspective of the individual and the organization, and analyze patterns and trends in customer behaviour.
The course grade is composed of two assignments which both need to be successfully completed and handed in by the deadlines. The assignments that arrive late will be graded only if the late handing in has been agreed in advance with the teacher. The honoring of deadlines is taken into account in the grading. The late handing in will lower the grade, and if not justified, disallows the completing of this course.

Grading scale

H-5

Evaluation methods and criteria

BACHELOR'S DEGREE INITIAL STAGE STUDENTS
EXCELLENT
grade 5
Students are able to:
• Apply professional concepts expertly.
• Comply with occupational safety instructions responsibly and independently.
• Justify activities using research knowledge.
• Work independently and take initiatives in line with objectives. Operations are often flexible, systematic, development-oriented, creative and active.
• Select the appropriate techniques and models for activities, and justify the choices.
• Act in customer-oriented ways and according to the situation.
• Promote group activities.
• Able to critically apply ethical principles in the subject field in one's conduct and tasks.
GOOD
grade 3
Students are able to:
• Apply professional concepts systematically.
• Apply occupational safety instructions in their activities.
• Justify, compare and analyse their activities using general guidelines.
• Able to cope independently in different tasks in each operating environment.
• Apply acquired techniques and models diversely.
• Act professionally in customer situations.
• Work in a group in line with objectives.
• Justify their activities in accordance with ethical principles..
SATISFACTORY,
grade 1
Students are able to:
• Apply most important/individual and appropriate professional concepts, and indicate their familiarity with the knowledge base.
• Act safely, although activities are often schematic/ experimental/ fumbling/ self-involved.
• Comply with rules and instructions, and justify their activities using provided instructions.
• Act appropriately under guidance.
• Use acquired techniques and models.
• Take customers into account in their actions.
• Act as group members.
• Act in accordance with ethical principles.

Learning outcomes

The student is able to
- record business transactions in the accounting records
- assess the profitability of an organization
- use different management accounting techniques
- compile financial reports to support decision making

Teaching methods

Weekly contact sessions and individual/team assignments.

Learning materials and recommended literature

Will be found in the Canvas workspace

Students workload

5 ECTS = 135 student working hours

Grading scale

H-5

Evaluation criteria, satisfactory (1-2)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– use essential professional concepts when explaining various work practices and situations
– search for information in different sources
– report

PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– work under guidance using the skills and methods learned
– interact with customers and/or co-operation partners
– receive guidance

Evaluation criteria, good (3-4)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– use professional concepts in a consistent manner when explaining various work practices and situations
– gather information and use his/her knowledge basis
– report in the agreed manner

PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– work using the skills and methods learned
– engage in professional interaction with customers and/or co-operation partners and identify their needs
– take part in guidance and utilise it

Evaluation criteria, excellent (5)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– use professional concepts extensively
– compare and choose
relevant information
– report and communicate in a professional manner

PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– work independently, using the skills and methods learned
– take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
– anticipate his/her need for guidance

Learning outcomes

The student is able to:
- speak and understand Finnish in very basic and familiar everyday situations
- find information in very short texts and write simple messages
- use some of the basic grammar structures
- become familiar with Finnish cultural manners and customs
- reach the target level of A1.1 in the Common European Framework of Reference for Languages

Teaching methods

The course will have lessons every week during the whole semester. It's aiming at basic knowledge of Finnish grammar and vocabulary to guarantee that the students will be able to speak and understand Finnish in very basic everyday situations. The target level is A1.1. in the Common European Framework of Refrence for Languages. NOTICE! THE STUDENTS HAVE TO BE PRESENT AT THE 1ST SESSION OR INFORM THE TEACHER IN ADVANCE ON THEIR ABSENCE. Otherwise they may loose their place at the course.

Location and time

Leppävaara campus. Weekly sessions during the whole semester (once a week, 3 lessons). NOTICE! THE STUDENTS HAVE TO BE PRESENT AT THE 1ST SESSION OR INFORM THE TEACHER IN ADVANCE ON THEIR ABSENCE. Otherwise they may loose their place at the course.

Learning materials and recommended literature

Oma Suomi 1 -book.

Students workload

According to Laurea mathematics, 5 credits requires a workload of 135 hours. About 50 of them will be used for weekly lessons in classroom. Homework and home studies will take the rest of the hours, however, it may vary depending on students' personal activeness, skills and goals.

Content and scheduling

Basic grammar (verb conjugation, endings, questions, possessive etc), vocabulary (related to food, accomodation, studying, describing a person, family, hobbies, numbers, telling the time, weekdays, months, weather, etc.), cultural issues (facts, customs, habits in Finland), oral exercises (buying a ticket, paying at the cashier, discussing different issues, personal questions etc.).

Further information for students

No prerequisites required.
Required attendance: 80 % of lessons unless otherwise agreed.

Grading scale

H-5

Evaluation methods and criteria

The target level is A1.1. in the Common European Framework of Refrence for Languages.
Final grade will consist of the following:
1. Written exam at the end of the course
2. Oral exam at the end of the course
3. Small vocabulary tests during the course
4. Active participation and attendence in the lessons
Required attendance: 80 % of lessons unless otherwise agreed.

Evaluation criteria, approved/failed

Grading 1-5, 1 being the lowest and 5 the highest grade.
Final grade will consist of the following:
1. Written exam at the end of the course
2. Oral exam at the end of the course
3. Small vocabulary tests during the course
4. Active participation and attendence in the lessons
Required attendance: 80 % of lessons unless otherwise agreed.

Further information

The study unit is for those whose language of education and mother tongue are other than Finnish and Swedish and who have not studied Finnish before.

Learning outcomes

The student is able to
- describe how value is created for the customers through service
- recognize the essence of Service Design thinking and methods
- plan, implement and evaluate a Service Design project using service design methods
- apply creative problem-solving and develop working methods individually and in teams
- foster entrepreneurship through service design

Teaching methods

This implementation consists of two separate parts. The first part (Theory section) is a prerequisite for the second part (Project section).

The Theory section (online) runs in Canvas/online and needs to be completed before taking the Project section.This part is an online execution which includes learning of service design process (Double Diamond), methods and tools independently in Canvas working space.

The Project section session will be held on the campus starting with a kick-off and this session is mandatory for all students. Last campus session includes final presentations and self and peer evaluations.

During the project section teams will carry out a service design project based on a real-life design challenge. Between the meetings on campus the teams work in the virtual learning environment Canvas.

The project part sessions will be held on the Leppävaara campus during the daytime - please check the schedule in Pakki. Taking part in the contact sessions on campus is crucial as we work in teams and use co-creation methods during the sessions. Between the contact sessions the teams will work according to their own agreement (online or off), following the service design process.

In case you are unable to take part in the contact sessions on campus, please choose another implementation for this study unit.

Learning materials and recommended literature

Stickdorn, M., Lawrence, A. and Hormess, M., Schneider, J. 2018.This is service design doing : applying service design thinking in the real world : a practitioner's handbook.Canada: O'Reilly.

Ebook:
https://laurea.finna.fi/Search/Results?lookfor=this+is+service+design+doing&type=AllFields

Alternative completion methods of implementation

According to degree regulations “All students are entitled to demonstrate their competence. The recognition and accreditation of prior competence is initiated by the students themselves. The competence is recognised and accredited by the teacher responsible for the module or study unit or another person designated by the director of the UAS unit. The assessment is carried out according to the same criteria and grading scale as that adopted for the corresponding study unit.” For further information visit Link.
Theory section: no alternatives

Project section:
A prior knowledge and competence in an applied service design project can be manifested through alternative methods. For example, as a detailed 12-15 page project report which includes the project partners' evaluations. For further consultation, please be in touch with the instructor.

Co-operation with working life and/or RDI

We will conduct a Service Design project for Barona, and their digital touchpoint MyBarona.

Student teams (5-6 persons per team) will develop a service concept following the service design process.

Important dates

THEORY PART
Theory part 14.8. - 17.9.2023
Students study at the individual pace but taking quizzes weekly is recommended.

PROJECT PART
Project part 8.9.2023 - 3.12.2023
Service Design project will be conducted in 4 development phases, which are based on pre-defined schedule.

See schedule below in the section "sisältö ja jaksotus"

Forms of internationality

Theory and Project section: implementation in English.
The study unit is suitable for exchange students.

Students workload

THEORY SECTION
The course is 3 ects which equals to approximately 81 hours of studying.
Work is done individually.

PROJECT SECTION
The course is 7 ects which equals to approximately 189 hours of studying.
Most of the work will be done in teams.

Content and scheduling

THEORY SECTION
The theory section covers service design process (Double Diamond), methods and tools, and includes various tasks and tests to be taken individually. All tests can be taken at the student's own pace and need to be passed.

PROJECT SECTION
Conducting a service design project for project client. This will be done in project teams.

Project part consist of the following sessions at Leppävaara campus.
Participation to the lessons is highly recommended due to team work. Mandatory participation is informed in Canvas.

28.09.2023 09.00 - 15.00 234 (70 henkilöä)
05.10.2023 09.00 - 12.00 216 Leppävaara (60 henkilöä)
26.10.2023 12.00 - 15.00 234 (70 henkilöä)
01.11.2023 09.00 - 12.00 234 (70 henkilöä)
09.11.2023 09.00 - 12.00 234 (70 henkilöä)
23.11.2023 12.00 - 15.00 234 (70 henkilöä)
30.11.2023 12.00 - 15.00 216 Leppävaara (60 henkilöä)

Project includes online work in teams in the Double Diamond development phases:
*Discover
*Define
*Develop
*Deliver
-Final presentations
-Self- and peer evaluation in Canvas.

Further information for students

According to the degree regulations (section 18) “students must be present in the first contact session or notify their teacher in charge if they cannot attend. If they fail to notify the teacher of their absence in the first contact session, their enrolment will be rejected. Another student in the queue may be enrolled in the study unit in the place of the absent student.”

In the case of online studies the lecturer can also specify some other way than participation on an online meeting what is required from the student so that he/she verifies his/her attendance on the study unit (Decision by the vice president, education 7/2019).

Grading scale

H-5

Evaluation methods and criteria

THEORY SECTION: 3 ects
Individual assignments, 5 Quizzes on Canvas, scale 1-5

PROJECT SECTION: 7 ects
Team assignment: service concept and service design portfolio, scale 1-5
Self- and peer assessment, instructor assessment.


In this study unit the assessing of the competences will be done by using the criteria set for requirement level II.

Evaluation criteria, satisfactory (1-2)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– use professional concepts in a consistent manner and demonstrate his/her familiarity with the knowledge basis
– report and communicate in a professional manner
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– act independently taking into account the operating environment
– take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– describe the significance of his/her actions for successful co-operation
– describe his/her competence in relation to the learning outcomes

Evaluation criteria, good (3-4)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– critically evaluate information and justify their actions with science-based knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– propose creative solutions at work
– promote professional co-operation and enhance customer and partner relationships
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– act in a manner that promotes the team’s entrepreneurial and responsible approach to work
-describe the development of his/her competence in relation to the learning outcomes

Evaluation criteria, excellent (5)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– analyse the acquired information, draw conclusions and combine theoretical knowledge with experiential knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– evaluate the applicability of produced knowledge, skill or idea to other contexts as well as their impact
– anticipate needs of customers and/or co-operation partners
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– evaluate and develop the team’s entrepreneurial and responsible approach to work
– evaluate the possibilities for utilising competence and plan his/her personal development and development of the team