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Customer-Oriented Business Development and MarketingLaajuus (10 op)

Opinnon tunnus: A9480

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Laajuus
10 op

Tavoitteet

The student is able to:
- evaluate the prerequisites for customer-oriented operation, and different customer needs and solutions
- develop customer-oriented business models and processes
- innovate customer-oriented products and services*
- choose the right marketing measures for different target groups

*The verb 'develop' has been replaced effective 1st of August 2024.

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