From an Idea into a Product (5 cr)
Code: TO00BW49-3002
General information
Enrollment
20.05.2024 - 26.05.2024
Timing
19.08.2024 - 30.09.2024
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Laurea Tikkurila, service
Campus
Laurea Tikkurila
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOP2), Palvelualat
Teachers
- Teija Hyppönen-Paloheimo
- Jussi Järvi
Teacher in charge
Jussi Järvi
Groups
-
TOP224SYTäydentävä osaaminen (amk-tutkinto), S24, Palvelualat
Learning outcomes
The student is able to
- search for and apply the latest trends of the cosmetics industry
- analyse the reliability of the information about a raw material in a cosmetics advertisement
- analyse the marketing solutions, advertising text and visual implementation of a cosmetics advertisement
- plan cosmetic advertising in accordance with legislation and good advertising practices
Grading scale
H-5
Qualifications
Requires knowledge on the raw materials of cosmetics which will be gained in the core competence studies of the bachelor degree in Beauty and Cosmetics.