Developing Event Production by Service Design (5 cr)
Code: A9433-3001
General information
Enrollment
26.11.2018 - 02.12.2018
Timing
07.01.2019 - 31.05.2019
Number of ECTS credits allocated
5 op
RDI proportion
5 op
Mode of delivery
Contact teaching
Unit
Laurea university of applied sciences
Campus
Laurea Leppävaara
Teaching languages
- English
Seats
15 - 30
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOP2), Palvelualat
Teachers
- Minna Fred
- Kaija Meriläinen
Teacher in charge
Kaija Meriläinen
Groups
-
CCM218SY
Learning outcomes
interpret customer needs and trends as a basis of development
- develop the production process and production steering methods of an event
- apply service design methods in development
Teaching methods
Intensive study unit, compulsory participation.
Location and time
Leppävaara campus
Learning materials and recommended literature
Detailed information on study unit
Bibliography Service Design Basics for this study unit:
Moritz, S.: Practical Access to Service Design
Stickdorn, M. & Scneider, J.: This is Service Design Thinking.
Polaine, A., Lovlie, L. & Reason, B.: Service Design. From Insight to Implementation. (pdf in Materials folder)
Bibliography Event management:
Beech, J., Kaiser, S. & Kaspar, R. The business of Events Management..
For further basic readings about event management & service design:
Allen, Judy.
The business of event planning : behind-the-scenes secrets of successful special events
Etobicoke : Wiley, 2002.
Conway, Des.
The event manager's bible : the complete guide to planning and organising a voluntary or public event
3rd rev. & updated ed.
Preston, Chris A.
Event marketing : how to successfully promote events, festivals, conventions, and expositions
2nd ed.
Johnny Allen, William O'Toole, Robert Harris, Ian McDonnell.
Festival and special event management
5th ed.
Goldblatt, Joe Jeff.
Special events : a new generation and the next frontier
6th ed.
A Bit more Advanced Event readings:
Goldblatt, Samuel.
The complete guide to greener meetings and events
Hoboken, N.J : John Wiley & Sons, 2012.
Event management : a developmental and managerial approach / Dimitri Tassiopoulos (editor).
3rd rev. ed. kuv.
Kenwyn : Juta & Company Ltd, 2010
Tarlow, Peter E.
Event risk management and safety
New York : John Wiley & Sons, 2002.
Jones, Meegan.
Sustainable event management : practical guide
Earthscan, 2010
Alternative completion methods of implementation
According to Hot-process. Check detailed information from LINK.
Important dates
check timing of study unit
Content and scheduling
1st day orientering how to combine service design and event model canvas, learning tools for developing process
2 nd day case study + home asiignement
3rd day starting step by stept guided event canvas working
4rd day canvas continues, final presentations.
Further information for students
it is really important to commit for all sessions
Grading scale
H-5
Evaluation methods and criteria
will be given on first lecture