From an Idea into a ProductLaajuus (5 cr)
Study unit code: TO00BW49
Credits
5 op
Learning outcomes
The student is able to
- search for and apply the latest trends of the cosmetics industry
- analyse the reliability of the information about a raw material in a cosmetics advertisement
- analyse the marketing solutions, advertising text and visual implementation of a cosmetics advertisement
- plan cosmetic advertising in accordance with legislation and good advertising practices
Qualifications
Requires knowledge on the raw materials of cosmetics which will be gained in the core competence studies of the bachelor degree in Beauty and Cosmetics.
Enrollment
20.05.2024 - 26.05.2024
Timing
19.08.2024 - 30.09.2024
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Laurea Tikkurila, service
Campus
Laurea Tikkurila
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOP2), Palvelualat
Teachers
- Teija Hyppönen-Paloheimo
- Jussi Järvi
Teacher in charge
Jussi Järvi
Groups
-
TOP224SYTäydentävä osaaminen (amk-tutkinto), S24, Palvelualat
Learning outcomes
The student is able to
- search for and apply the latest trends of the cosmetics industry
- analyse the reliability of the information about a raw material in a cosmetics advertisement
- analyse the marketing solutions, advertising text and visual implementation of a cosmetics advertisement
- plan cosmetic advertising in accordance with legislation and good advertising practices
Grading scale
H-5
Qualifications
Requires knowledge on the raw materials of cosmetics which will be gained in the core competence studies of the bachelor degree in Beauty and Cosmetics.
Enrollment
22.05.2023 - 28.05.2023
Timing
28.08.2023 - 08.10.2023
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Laurea Tikkurila, service
Campus
Laurea Tikkurila
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOP2), Palvelualat
Teachers
- Teija Hyppönen-Paloheimo
- Jussi Järvi
Teacher in charge
Jussi Järvi
Groups
-
TOP223SYTäydentävä osaaminen (amk-tutkinto), S23, Palvelualat
Learning outcomes
The student is able to
- search for and apply the latest trends of the cosmetics industry
- analyse the reliability of the information about a raw material in a cosmetics advertisement
- analyse the marketing solutions, advertising text and visual implementation of a cosmetics advertisement
- plan cosmetic advertising in accordance with legislation and good advertising practices
Grading scale
H-5
Qualifications
Requires knowledge on the raw materials of cosmetics which will be gained in the core competence studies of the bachelor degree in Beauty and Cosmetics.