Developing Consumer-centric Operations in Service Business utilising Service Design (15 cr)
Code: SB00BK91-3005
General information
- Enrollment
-
23.11.2020 - 29.11.2020
Registration for the implementation has ended.
- Timing
-
01.01.2021 - 26.05.2021
Implementation has ended.
- Number of ECTS credits allocated
- 15 cr
- Local portion
- 7 cr
- Virtual proportion
- 8 cr
- RDI proportion
- 15 cr
- Mode of delivery
- Blended learning
- Campus
- Laurea Hyvinkää
- Teaching languages
- English
- Seats
- 7 - 7
- Degree programmes
- Liiketalouden koulutus (HLB2), Laurea Hyvinkää (Finnish)
- Teachers
- Pyry Airaksinen
- Teacher in charge
- Pyry Airaksinen
- Groups
-
HLBWKansainvälinen vaihto / Liiketalous, Hyvinkää
- Study unit
- SB00BK91
Location and time
Project meetings on Wed. 11-12
The invitation of the project briefing (when project starts) will be sent by e-mail.
Materials
Suitable sources will be discussed in the beginning of the project according to the project´s assignment and targets.
Teaching methods
Project implementation mode: the project will be carried out as a P2P project in cooperation with the company
Project content: Developing consumer profiles for a client and utilizing them in operations and marketing development.
Research and manage customer experiences. Analyze and use business reports in projects. Use strategic planning, analysis and decision making tools in project contexts. Make business decisions in various project contexts.
This project can also produce knowledge and credits in other modules, such as Project management, Competence in business and entrepreneurship.
Coaching and communication: will be agreed in the beginning of the project/semester
This project is suitable for blended learning students (monimuoto): No
If the student places in this project are filled, we can place the student in another project that produces the knowhow in the same modules.
Laurea reserves the right to make changes
International connections
Study is suitable for exchange students
Student workload
The student will work approximately 16 hours per week for this project; 8 hours for teamwork and 8 hours for independent work
Evaluation scale
H-5