New Service Development and Innovative Business Models (5 op)

Tavoitteet

The student is able to
- develop service logic into a business model
- develop and model innovative service systems, concepts and processes
- analyze the changes in the business environment and develop new business models based on the analysis

Aika ja paikka

The schedule for contact days:
5.10.2018 at 9 - 16 Practicalities of the study unit, introductory lecture, preassignment presentations, working in groups
9.11.2018 at 9 - 16 Guest lectures, working in groups (case assignment)
1.12.2018 at 9 - 16 Working in groups, case assignment presentations, reflection

Oppimateriaali ja suositeltava kirjallisuus

To be announced in Optima. Selection of books and articles related to various aspects of new service development.

Toteutustapa

The study unit consists of two parts: participation in contact days and learning assignments.

Työelämäyhteistyö ja/tai TKI

Learning assignment in collaboration with a case company.

Opiskelijan ajankäyttö ja kuormitus

5 credits = 5x 27 hours (135h)

Arviointiasteikko

H-5

Lisätiedot

Having completed the study unit the student is able to
- develop and model innovative service concepts and processes
- analyse and conceptualise evolving business environments collaboratively