The Strategic Development of Cosmetic Business in a Digital Environment (10 op)

Tavoitteet

Opiskelija osaa
- soveltaa eri liiketoimintamalleja kosmetiikka-alan muuttuvassa ja digitaalisessa toimintaympäristössä
- hyödyntää erilaisia suunnittelumenetelmiä ja kehittää verkkoliiketoiminnan palvelumalleja
- arvioida ja tunnistaa yksilön kannalta oleellisia kuluttajan päätöksentekoon liittyviä ilmiöitä
- tutustua erilaisiin projektinhallinnan työkaluihin

Aika ja paikka

Contact days (online in Zoom):

17th January 2025 from 9 am to 4.30 pm
7th March 2025 from 9 am to 4.30 pm
5th April 2025 from 9 am to 4.30 pm
9th May 2025 from 9 am t0 4.30 pm

Toteutustapa

Interactive online implementation:

The study unit is conducted online and does not require attendance on campus. The study unit includes scheduled teaching or guidance online, which is not recorded / is recorded (and can be viewed on Canvas afterwards). The study unit includes working in pairs or groups. The study unit requires active participation and commitment to interactive studying. You will receive individual feedback for assignments from the teacher, and working life or peer feedback may also be utilised.

Toteutuksen tärkeät päivämäärät

Based on the degree regulations (2024), the student accepted for the implementation is required to confirm his/her participation by showing activity at the start of the study in the following way:

In order to demonstrate activity, the student must be present at the first contact lesson or notify the teacher in charge of his/her absence to confirm his/her participation in the study. Registration will be rejected if the student does not report his/her absence at the start of the study or the reason for the absence cannot be considered justified. Another student can be taken in his/her place. The first contact lesson is on 17th January 2025.

Opiskelijan ajankäyttö ja kuormitus

Workload of the study is measured in a way that to acquire the goal competence of the study, one credit corresponds to an average of 26.7 hours of work done by the student. The actual time needed varies e.g. according to prior competence.

Arviointiasteikko

H-5