Data-driven Decision Making (5 cr)
Code: HL00BQ82-3040
General information
- Enrollment
-
27.11.2023 - 03.12.2023
Registration for the implementation has ended.
- Timing
-
15.01.2024 - 31.03.2024
Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 0 cr
- Virtual proportion
- 5 cr
- Mode of delivery
- Distance learning
- Campus
- Laurea Virtual Campus
- Teaching languages
- English
- Seats
- 20 - 40
- Degree programmes
- Liiketalouden koulutus (HLA2), Laurea Leppävaara (Finnish)
- Teachers
- Marika Nikkinen
- Marjaana Ajanto
- Lassi Tissari
- Kaija Koivusalo
- Teacher in charge
- Marjaana Ajanto
- Groups
-
HLG223KALiiketalouden koulutus, digitaalinen markkinointi, monimuotototeutus, K23, Otaniemi
- Study unit
- HL00BQ82
Learning outcomes
The student is able to
- use planning, analysis and decision-making tools and techniques in strategic planning
- analyze financial statements and business reports and use them as a basis for decisions
- make business decisions in various business contexts
- apply data in decision making
Materials
Strategic Analytics. Harvard Business Review Press, 2020.
Bernard, M. (2017). Data Strategy
Jackson, P. & Carruthers, C. (2019). Data Driven Business Transformation. John Wiley & Sons, Incorporated.
Listenmaa, J. (2023). Laita tieto töihin: Tiedolla johtamisen käsikirja. Alma Talent.
Teaching methods
Welcome to study current topics related data and its meaning in business.
The study unit will include:
- Introduction to data and data based thinking
- Data driven decision making
- Data and business
- Data and data related tools
There will be collaboration with companies during the course.
Course will be in English.
Please note that this course has replaced the previous Service Business Management (R0219) course.
Employer connections
There will be cooperation with companies that use data in their business planning and scoring.
Evaluation scale
H-5