Study Guide

Learning outcomes

The student is able to
- use planning, analysis and decision-making tools and techniques in strategic planning
- analyze financial statements and business reports and use them as a basis for decisions
- make business decisions in various business contexts
- apply data in decision making

Teaching methods

Welcome to study current topics related data and its meaning in business.
The study unit will include:
- Introduction to data and data based thinking
- Data driven decision making
- Data and business
- Data and data related tools
There will be collaboration with companies during the course.
Course will be in English.

Please note that this course has replaced the previous Service Business Management (R0219) course.

Learning materials and recommended literature

Strategic Analytics. Harvard Business Review Press, 2020.

Bernard, M. (2017). Data Strategy

Jackson, P. & Carruthers, C. (2019). Data Driven Business Transformation. John Wiley & Sons, Incorporated.

Listenmaa, J. (2023). Laita tieto töihin: Tiedolla johtamisen käsikirja. Alma Talent.

Co-operation with working life and/or RDI

There will be cooperation with companies that use data in their business planning and scoring.

Grading scale

H-5