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Service Designing Digital Platform for 1st Home Owners (15 cr)

Code: HL00BU34-3014

General information


Enrollment
28.11.2022 - 31.12.2022
Registration for the implementation has ended.
Timing
01.01.2023 - 31.07.2023
Implementation has ended.
Number of ECTS credits allocated
15 cr
Local portion
7 cr
Virtual proportion
8 cr
Mode of delivery
Blended learning
Campus
Laurea Hyvinkää
Teaching languages
English
Seats
4 - 7
Degree programmes
Liiketalouden koulutus (HLB2), Laurea Hyvinkää (Finnish)
Teachers
Pyry Airaksinen
Piia Haavisto
Teacher in charge
Piia Haavisto
Groups
HLB222KA
Liiketalouden koulutus, oikeudellinen osaaminen, monimuotototeutus, K22, Hyvinkää
HLBW
Kansainvälinen vaihto / Liiketalous, Hyvinkää
Study unit
HL00BU34

Learning outcomes

The student is able to
- plan, implement and evaluate a Service Design project with service design methods
- develop sustainable practices in organisations

Location and time

-

Materials

The source materials needed for the subject area of the project are selected separately after the project assignment.

Teaching methods

In this project we will work with a First Appartment Buyer- digital platform! Our aim is to understand the needs of 1st Home Owners and to evaluate and develop the service offering accordingly.

We learn the latest and best practice Customer Oriented methods (e.g. benchmark, customer persona, customer journey, future skenarios, ideating, value proposition, consumer behavior...).

Competences and skills: SERVICE DESIGN, HOME OWNING PROCESS, CUSTOMER EXPERIENCE, CO-CREATION, INTERNATIONAL CO-OPERATING, DIGITAL CONCEPT DESIGN AND CONCEPT TEST

We will e.g.
- Test and analyse digital service
- Analyse data
- Evaluate value adding features for first apartment owners
- Design Customer Journeys for first appartment owners
- Develop new ideas to service based on analysis
- Learn critical thinking

We will learn how to do a project with Service Design process and tools. We will replace one Theory Basis with Service Design Course in Laurea Canvas Digital platform and write only one Theory Basis on this course.

We will also learn how to work in a multi-cultural teams and increase your understanding of different cultural and communicational aspects (Asia, Europe, other?).

The project is completed in cooperation with a working life partner. Working life partner is https://myhomesid.com/fi/.

The enrolled students will develop their competencies related to the Design Challenge in question during this project implementation.

Guidance and working sessions can be viewed in Timetable Engine. Communication practices are agreed on a project-specific basis.

Laurea reserves the right to make changes.

Quality of implementation has been evaluated and self-evaluation report is available.

Employer connections

Working life partner: https://myhomesid.com/fi/

Exam schedules

According to the degree regulations (section 18) "students must be present for the first contact teaching session, or they must notify the responsible teacher of their absence to confirm they intend to participate in studies… Registration for the study unit will be rejected, if the student does not notify the teacher of being absent from the first contact teaching session or the reason for their absence cannot be considered justified." The first contact session in a project means the first meeting between the project team and the supervisor (pre-brief). Pre-brief is on 17.1. at 9-11.

It is compulsory to participate in the project kickoff meeting so that everyone participating in the project will receive the information on the project task. Project kickoff meeting is on 17.1. at 12-13.30.

Project guidance is offered on a weekly basis. The student can compare the available guidance sessions in Timetable Engine and select those projects/studies that do not overlap.

International connections

The project is suitable for exchange students.

Completion alternatives

All students are entitled to demonstrate their competence. The recognition and accreditation of prior competence is initiated by the students themselves. The competence is recognized and accredited by the teacher responsible for the studies or another person designated to the position. The assessment is carried out according to the same assessment criteria and, as a rule, same grading scale as that adopted for the corresponding study unit or module. The student is entitled to apply for accreditation of prior competence regardless of where, how and when the competence has been acquired. The student may also seek accreditation of competence to be acquired on the job as part of their degree (work-based learning). ... The student is responsible for demonstrating and verifying their competence and for providing sufficient information.

Student workload

(1 cr. = 26.7 h).

The student spends approximately 16 hours of weekly working time on the project; in other words, approximately 8 hrs for team work and approximately 8 hrs for independent work per week.

Content scheduling

After completing this Service Design-project, the Student will be able to:
- Describe how value is created for the customers through service
- Recognize the essence of Service Design thinking and methods,
plan, implement and evaluate a service design project using ServiceDdesign methods
- Apply creative problem-solving and develop working methods individually and in team
- Foster entrepreneurship through service design

In this project Learning by Doing is achieved using several methods simultaneously:
- Service Design-course in Laurea Digital learning platform during the 1st weeks of the Project
- Project work in given Design Challenge during the whole project
- One Theory Basis upon a project related topic
- Coaching by Teacher during the whole project

Evaluation scale

H-5

Further information

The study unit corresponds to the requirements of Bachelor's level education.

This study implementation is a P2P project meaning that the project is completed in a small group and guided by a teacher. Participating in the project requires attendance in the project guidance meetings and group meetings.

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