Fundamentals of Subscription Economy (2op)

Tavoitteet

The student is able to:
- explain what is Subscription economy and Software as a Service delivery model
- explain the implications of subscription economy in everyday life
- identify the role of metrics in a value creation process
- identify new business opportunities enabled by subscription economy
- apply an understanding of digital marketing to build growth

Arviointiasteikko

Hyväksytty/Hylätty