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Fundamentals of Subscription Economy (2 cr)

Code: TO00BU81-3003

General information


Timing
10.01.2022 - 31.03.2022
Implementation has ended.
Number of ECTS credits allocated
2 cr
Local portion
0 cr
Virtual proportion
2 cr
RDI proportion
2 cr
Mode of delivery
Distance learning
Campus
Laurea Virtual Campus
Teaching languages
English
Seats
0 - 100
Teachers
Lassi Virtanen
Teacher in charge
Lassi Virtanen
Study unit
TO00BU81

Learning outcomes

The student is able to:
- explain what is Subscription economy and Software as a Service delivery model
- explain the implications of subscription economy in everyday life
- identify the role of metrics in a value creation process
- identify new business opportunities enabled by subscription economy
- apply an understanding of digital marketing to build growth

Evaluation scale

Approved/Failed

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