Behavioural EconomicsLaajuus (5 op)
Opinnon tunnus: A9481
Opintojakson perustiedot
- Laajuus
- 5 op
Tavoitteet
The student is able to:
- evaluate the effects of psychological, social, cognitive, and emotional factors on economic decision making
- discuss the role of rationality and emotions in purchasing decisions
- explain the mechanisms that define judgment processes