Digital Service Business and Marketing (10 cr)
Code: R0218-NTV1811A
General information
- Enrollment
-
14.05.2018 - 14.06.2018
Registration for the implementation has ended.
- Timing
-
18.09.2018 - 11.12.2018
Implementation has ended.
- Number of ECTS credits allocated
- 10 cr
- Local portion
- 8 cr
- Virtual proportion
- 2 cr
- RDI proportion
- 1 cr
- Mode of delivery
- Blended learning
- Campus
- Laurea Tikkurila
- Teaching languages
- English
- Finnish
- Degree programmes
- Tietojenkäsittelyn koulutus (NTV2), Laurea Tikkurila (Finnish)
Learning outcomes
The student is able to
- analyze current trends in digital services
- develop digital service processes
- manage the digital customer experience
- market digital services
- plan how to use digital sales channels
- use digital tools to support marketing
- apply regulations of digital business
Location and time
Daytime / Evening classes
Teaching methods
In classroom / Adobe connect
Daytime / Evening classes
grdae 0-5
Assessment criteria, approved/failed
grdae 0-5