Service Design (10 op)

Tavoitteet

The student is able to
- describe how value is created for the customers through service
- recognize the essence of Service Design thinking and methods
- plan, implement and evaluate a Service Design project using service design methods
- apply creative problem-solving and develop working methods individually and in teams
- foster entrepreneurship through service design

Aika ja paikka

The Theory section during 11.1. - 14.2. is an online course, which includes learning of service design process (Double Diamond), methods and tools independently in Canvas working space.

The Project section during 23.2.-6.4.2021 is an online course, which includes a service design project as team work, based on a real-life design challenge. We will work in the virtual learning environment Canvas.
The project kick-off will be held on 23.2.2021 at 13-6 in Zoom. The participation is mandatory.

Oppimateriaali ja suositeltava kirjallisuus

Stickdorn, M., Lawrence, A. and Hormess, M., Schneider, J. 2018.This is service design doing : applying service design thinking in the real world : a practitioner's handbook.Canada: O'Reilly.

Ebook:
https://laurea.finna.fi/Search/Results?lookfor=this+is+service+design+doing&type=AllFields

Toteutustapa

This is an online implementation consisting of two separate parts. The first Theory section 1 is a prerequisite for the second Project section 2.

The Theory section 1 (online) runs through 11.1. - 14.2. and needs to be completed before taking the Project section 2.

The Project section 2 (online) starts by teaming on 18.2. with a joint kick-off on 23.2. and ends on 6.4. with final pitch presentations. Self and peer evaluation need to be completed by 11.4.2021.

Työelämäyhteistyö ja/tai TKI

Project section:
Service Design project for company Unilever. Topic: Future Skills & Capabilities
Student teams (5-6 persons per team) will develop a service concept for work-life partner Antell.

Toteutuksen tärkeät päivämäärät

THEORY SECTION 1
11.1. - 14.2. needs to be completed before taking the Project section.
The theory section covers service design process (Double Diamond), methods and tools, and includes various tasks and tests to be taken individually. All tests can be taken at the student's own pace and need to be passed.

PROJECT SECTION 2
Service Design project will be conducted in 4 development phases, which are based on pre-defined schedule.
Important dates and deadlines:
Kick-off for the Project brief and teaming on 23.2. at 13-16 on Zoom

Phase 1 (Discover) portfolio return by 8.3. Zoom clinique 2.3. at 16.30-17.30
Phase 2 (Define) portfolio return by 15.3. Zoom clinique 9.3. at 16.30-17.30
Phase 3 (Develop) portfolio return by 29.3. Zoom clinique 16.3. at 13-16 (Idea presentations)
Phase 4 (Deliver) portfolio section by 5.4. Zoom clinique 30.3. at 16.30-17.30
Final pitch presentations on 6.4. at 15-17
(Note: times are provisional and subject to change)

Kansainvälisyys toteutuksella

Theory and Project section: execution in English.
The study unit is suitable for exchange students.

Toteutuksen valinnaiset suoritustavat

Theory section: no alternatives

Project section:
A prior knowledge and competence in an applied service design project can be manifested through alternative methods. For example, as a detailed 12-15 page project report which includes the project partners' evaluations. For further consultation, please be in touch with the instructor.

Opiskelijan ajankäyttö ja kuormitus

THEORY SECTION
The course is 3 ects which equals approximately 81h of studying.
Work is done individually.

PROJECT SECTION 5
The course is 7 ects which equals approximately 189h of studying.
Most of the work will be done in teams.
The tasks are scheduled in phases throughout the course.

Arviointikriteerit, hyväksytty/hylätty

tyydyttävä
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– use professional concepts in a consistent manner and demonstrate his/her familiarity with the knowledge basis
– report and communicate in a professional manner
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– act independently taking into account the operating environment
– take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– describe the significance of his/her actions for successful co-operation
– describe his/her competence in relation to the learning outcomes

hyvä
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– critically evaluate information and justify their actions with science-based knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– propose creative solutions at work
– promote professional co-operation and enhance customer and partner relationships
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– act in a manner that promotes the team’s entrepreneurial and responsible approach to work
-describe the development of his/her competence in relation to the learning outcomes

kiitettävä
PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– analyse the acquired information, draw conclusions and combine theoretical knowledge with experiential knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– evaluate the applicability of produced knowledge, skill or idea to other contexts as well as their impact
– anticipate needs of customers and/or co-operation partners
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– evaluate and develop the team’s entrepreneurial and responsible approach to work
– evaluate the possibilities for utilising competence and plan his/her personal development and development of the team

Sisältö ja sen jaksotus

THEORY SECTION
The theory section covers service design process (Double Diamond), methods and tools, and includes various tasks and tests to be taken individually. All tests can be taken at the student's own pace according to a recommended schedule and need to be passed.

PROJECT SECTION
Study unit consists of the following phases:
- Service Design project kick-off on 23.2. at 13-16 on Zoom
-Online work in teams in the following Double Diamond development phases:
*Discover 23.2.- 8.3.(2 weeks)
*Define 9.3.- 15.3. (1 week)
*Develop 16.3.- 29.3. (2 weeks)
*Deliver 30.3.-5.4. (1 week)
-Final presentations on Zoom 6.4.

Arviointiasteikko

H-5

Lisätiedot

According to the degree regulations (section 18) “students must be present in the first contact session or notify their teacher in charge if they cannot attend. If they fail to notify the teacher of their absence in the first contact session, their enrolment will be rejected. Another student in the queue may be enrolled in the study unit in the place of the absent student.” (Laurea degree regulations)

In the case of online studies the lecturer can also specify some other way than participation on an online meeting what is required from the student so that he/she verifies his/her attendance on the study unit (Decision by the vice president, education 7/2019).

Five spots reserved for open UAS students.