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Influencer Marketing (5 cr)

Code: TP00BQ99-3001

General information


Enrollment

18.05.2020 - 13.09.2020

Timing

15.10.2020 - 03.12.2020

Number of ECTS credits allocated

5 op

RDI proportion

5 op

Mode of delivery

Contact teaching

Unit

Laurea Tikkurila, liko

Campus

Laurea Tikkurila

Teaching languages

  • English

Seats

20 - 40

Degree programmes

  • Complementary competence, bachelor’s studies in English (CCH2), Business, administration and law

Teachers

  • Elina Wainio

Teacher in charge

Elina Wainio

Groups

  • CCH220SY
    Complementary competence (bachelor’s studies), S20, Business, administration and law

Teaching methods

This course comprises of class room presentations & discussions and studies, with the aim of comprehending what influencer marketing is all about.

Location and time

The course starts in mid-October and lasts until early December.
The classes are held at Tikkurila campus.

Learning materials and recommended literature

Learning material will be given at the beginning of the course.

Grading scale

H-5

Evaluation methods and criteria

Laurea`s general assessment criteria applies. More specific criteria for tasks will be given at the beginning of the course.