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Developing Customer-oriented Business (10 cr)

Code: R0213-3002

General information


Enrollment

13.05.2019 - 26.05.2019

Timing

02.09.2019 - 09.12.2019

Number of ECTS credits allocated

10 op

Virtual proportion

5 op

RDI proportion

5 op

Mode of delivery

50 % Contact teaching, 50 % Distance learning

Campus

Laurea Leppävaara

Teaching languages

  • Finnish

Seats

20 - 40

Degree programmes

  • Liiketalouden koulutus (HLA2), Laurea Leppävaara (Finnish)

Teachers

  • Esa Aula
  • Mervi Saarela
  • Veera Lassila

Teacher in charge

Mervi Saarela

Groups

  • HLA219KN

Learning outcomes

The student is able to
- develop customer-oriented business models and processes
- develop customer-oriented products and services
- choose the right marketing measures for different target groups
- price products and services
- launch business operations and set up a company

Grading scale

H-5