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Planning and Implementation of Marketing Communication and Solicitation of Customers for a New Digital Service Product - Project 5 of Developing Competence in Business and Entrepreneurship (15 cr)

Code: LK00BK50-3006

General information


Enrollment

24.05.2021 - 15.08.2021

Timing

25.08.2021 - 08.12.2021

Number of ECTS credits allocated

15 op

Virtual proportion

8 op

RDI proportion

15 op

Mode of delivery

47 % Contact teaching, 53 % Distance learning

Unit

Laurea Hyvinkää, liko

Campus

Laurea Hyvinkää

Teaching languages

  • Finnish

Seats

7 - 7

Degree programmes

  • Liiketalouden koulutusohjelma, Peer to Peer (HLBP), Laurea Hyvinkää (Finnish)
  • Liiketalouden koulutusohjelma (HLB), Laurea Hyvinkää (Finnish)
  • Liiketalouden koulutus (HLB2), Laurea Hyvinkää (Finnish)

Teachers

  • Marja Isokangas

Teacher in charge

Teppo Leppälahti

Groups

  • HLBV21SN
    Liiketalouden ydinosaamisen P2P-projektit

Teaching methods

The implementation plan is available in Finnish.

Grading scale

H-5