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Pricing in Service Business (5 cr)

Code: A9388-3007

General information


Enrollment

03.04.2023 - 09.04.2023

Timing

01.05.2023 - 31.08.2023

Number of ECTS credits allocated

5 op

Virtual proportion

5 op

Mode of delivery

Distance learning

Unit

Korkeakouluyksikkö D /YAMK

Campus

Laurea Virtual Campus

Teaching languages

  • English

Seats

40 - 50

Degree programmes

  • Complementary competence, master’s studies in English (CYJ2), Generic studies
  • Complementary competence, Master’s studies (TYJ), Generic Studies

Teachers

  • Virpi Kaartti
  • Kaija Koivusalo
  • Apramey Dube

Teacher in charge

Kaija Koivusalo

Groups

  • CYJ23KJ
    Complementary competence (master’s studies in English), K23, Generic studies
  • TYJ23KJ
    Täydentävä osaaminen (yamk-tutkinto), K23, yhteiset opinnot

Objectives

The student is able to
- adapt to the current change from cost focus to customer value orientation
- explain the theory and research concerning pricing of services
- price new services using traditional pricing methods
- apply innovative pricing methods and tools in practice

Grading scale

Approved/Failed