Pricing in Service Business (5 cr)
Code: A9388-3007
General information
Enrollment
03.04.2023 - 09.04.2023
Timing
01.05.2023 - 31.08.2023
Number of ECTS credits allocated
5 op
Virtual proportion
5 op
Mode of delivery
Distance learning
Unit
Korkeakouluyksikkö D /YAMK
Campus
Laurea Virtual Campus
Teaching languages
- English
Seats
40 - 50
Degree programmes
- Complementary competence, master’s studies in English (CYJ2), Generic studies
- Complementary competence, Master’s studies (TYJ), Generic Studies
Teachers
- Virpi Kaartti
- Kaija Koivusalo
- Apramey Dube
Teacher in charge
Kaija Koivusalo
Groups
-
CYJ23KJComplementary competence (master’s studies in English), K23, Generic studies
-
TYJ23KJTäydentävä osaaminen (yamk-tutkinto), K23, yhteiset opinnot
Objectives
The student is able to
- adapt to the current change from cost focus to customer value orientation
- explain the theory and research concerning pricing of services
- price new services using traditional pricing methods
- apply innovative pricing methods and tools in practice
Grading scale
Approved/Failed