•   Deep Customer Insights Through Ethnographic Research A9302-3001 01.08.2019-31.12.2019  5 credits  (HYA219SJ) +-
    Learning outcomes of the course
    The student is able to
    - use the ethnographic approach in service development
    - apply qualitative research methods
    - discover unarticulated customer/user needs and envision the opportunities this opens up
    - analyse customer/user experiences across all the touch points of an organisation
    Name of lecturer(s)

    Taneli Heinonen

    Mode of delivery

    Face-to-face

    Language of instruction
    • English
    Timing

    01.08.2019 - 31.12.2019

    Enrollment date

    13.05.2019 - 26.05.2019

    Group(s)
    • HYA219SJ
    Unit, in charge

    Laurea university of applied sciences

    Teacher(s)

    Taneli Heinonen

    Programme(s)

    HYA2 Degree Programme in Service Innovation and Design, Laurea Leppävaara

    Unit location

    Laurea Leppävaara