Marketing Project (5 cr)
Code: TP00BL97-3002
General information
Enrollment
13.05.2019 - 26.05.2019
Timing
19.08.2019 - 20.12.2019
Number of ECTS credits allocated
5 op
RDI proportion
5 op
Mode of delivery
Contact teaching
Campus
Laurea Tikkurila
Teaching languages
- English
Seats
20 - 30
Degree programmes
- Complementary competence, bachelor’s studies in English (CCH2), Business, administration and law
Teachers
- Elina Wainio
Teacher in charge
Elina Wainio
Groups
-
CCH219SYComplementary competence (bachelor’s studies), S19, Business, administration and law
Learning outcomes
After completing the project, the student is able to
- analyze the partner´s present marketing-mix
- find solutions to marketing challenges
- plan, conduct and measure marketing operations with relevant tools
- apply various marketing means to effectively reach different target segments
Teaching methods
The project is carried out in cooperation with an organization / company / enterprise.
Location and time
The project starts in September. Detailed information will be sent closer to the start.
Important dates
The project start will take place in September.
To be accepted in the project, attendance at the starting session is necessary.
Further information for students
15 places are prioritized for Tikkurila business management exchange students.
Grading scale
H-5
Evaluation methods and criteria
Laurea´s general evaluation criteria will be followed.
In addition, more specific criteria will be added, according to the goals of the project.