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From an Idea into a Product (5 cr)

Code: R0396-TOP1811

General information


Enrollment

14.05.2018 - 31.05.2018

Timing

05.11.2018 - 17.12.2018

Number of ECTS credits allocated

5 op

Virtual proportion

2 op

Mode of delivery

60 % Contact teaching, 40 % Distance learning

Campus

Laurea Tikkurila

Teaching languages

  • Finnish

Degree programmes

  • Laurea täydentävä osaaminen, amk-tutkinto (TOP2), Palvelualat

Teachers

  • Satu Vuorela
  • Auli Hietanen
  • Sari Viitala
  • Jussi Järvi
  • Nina Lahtinen

Teacher in charge

Auli Hietanen

Groups

  • TOP218SY
    Täydentävä osaaminen (amk-tutkinto), S18, Palvelualat

Learning outcomes

Student is able to
- search for and apply the latest trends of the cosmetics industry
- analyse the reliability of the information about a raw material in a cosmetics advertisement
- analyse the marketing solutions, advertising text and visual implementation of a cosmetics advertisement
- plan cosmetics advertising that follows legislation and good advertising practices

Grading scale

H-5