Discovering Tourism (5 cr)
Code: A9337-TOP1811
General information
Enrollment
14.05.2018 - 31.05.2018
Timing
28.08.2018 - 21.12.2018
Number of ECTS credits allocated
5 op
Virtual proportion
1 op
RDI proportion
4 op
Mode of delivery
80 % Contact teaching, 20 % Distance learning
Unit
Laurea Leppävaara, service
Campus
Laurea Leppävaara
Teaching languages
- English
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOP2), Palvelualat
Teachers
- Marjaana Salomaa
- Petri Miinalainen
Teacher in charge
Marjaana Salomaa
Groups
-
TOP218SYTäydentävä osaaminen (amk-tutkinto), S18, Palvelualat
Learning outcomes
The student is able to:
- define tourism as a part of the global economy
- analyse the tourism sector
Content
- Travel and tourism sector in Finland
- Tourism organizations (Visit Finland, UNWTO etc.)
- Characteristics of tourism in different regions in Finland, services, actors, attractions etc.
- Subsectors in tourism (business travel, leisure tourism, incentive tourism, special interest tourism etc.)
- Profitable tourism product
Teaching methods
Optima, lectures, team guidance
Netscouting
Benchmarking
Document analysis
Customer profiles
Learning materials and recommended literature
Literature for example:
Tourism : principles, practices, philosophies/ Robert W. McIntosh, Charles R. Goeldner, J.R. Brent Ritchie
Tourism : Principles and Practice / Chris Cooper...[et al.]
Literature will be based on academic journals, such as Annals of Tourism Research, International Journal of Hospitality Management, Tourism Management, International Journal of Contemporary Hospitality Management
Databases for articles:
- ebrary
- ProQuest Central
- ScienceDirect (Elsevier)
- EBSCOhost
- Emerald Journals (very good selection of journals)
Co-operation with working life and/or RDI
Versatile Islands Cooperating for New Services and Innovation in Tourism -project
Students workload
• 56 hours of lectures
• 79 hours of independed student / group work
Content and scheduling
As intensive week(s)
Further information for students
No previous tourism studies required.
First meeting is mandatory for attending the course. If you must be absent from the first meeting, report it in advance by email to teacher. Otherwise we take it that you are not attending this course at all. Please prepare to attend to all lectures in schedule since this is an intensive course.
Grading scale
H-5
Evaluation methods and criteria
Implementation parts:
• Active attendance: Lectures, visitors, visit 10%
• Online exam 20%
• Development project (group work) 70%
Evaluation:
• Active attendance: Lectures, visitors, visit
• Online exam
• Development project (group work)
• Self- and group evaluation