Service Logic-Based Strategic Management (5 op)

Tavoitteet

The student is able to
- explain the strategic shift to service-based business logic and its impact on corporate level
- analyse a company’s strategy and strategic choices
- master the key concepts, principles and methods of strategic management

Oppimateriaali ja suositeltava kirjallisuus

Lusch, Robert F. & Vargo, Stephen L. 2014. Service-Dominant Logic. Premises, Perspectives,
Possibilities. Cambridge University Press, UK.
Literature list will be published in Canvas.

Toteutustapa

Lectures, group work, individual assignments

Työelämäyhteistyö ja/tai TKI

Each student may select the case company/organization for the course assignment him/herself.

Toteutuksen tärkeät päivämäärät

Based on the degree regulations (2024), the student accepted for the implementation is required to confirm his/her participation by showing activity at the start of the study in the following way:

In order to demonstrate activity, the student must be present at the first contact lesson or notify the teacher in charge of his/her absence to confirm his/her participation in the study. Registration will be rejected if the student does not report his/her absence at the start of the study or the reason for the absence cannot be considered justified. Another student can be taken in his place. The first contact lesson is 4 October 2024.

Kansainvälisyys toteutuksella

International student group

Opiskelijan ajankäyttö ja kuormitus

5 ects credits = 135 hours (1 credit = 27 hours of work)
Contact sessions
Reading the literature for the assignments
Collaboration with the case company/organization
Writing the assignments (notes, reports)

Arviointiasteikko

H-5

Lisätiedot

It is compulsory to attend the contact sessions.