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SB-project: International Marketing & Sales Development in Healthcare Sector (15 cr)

Code: SB00BK82-3006

General information


Enrollment
24.05.2021 - 30.05.2021
Registration for the implementation has ended.
Timing
01.08.2021 - 13.12.2021
Implementation has ended.
Number of ECTS credits allocated
15 cr
Local portion
7 cr
Virtual proportion
8 cr
RDI proportion
15 cr
Mode of delivery
Blended learning
Campus
Laurea Hyvinkää
Teaching languages
English
Seats
7 - 7
Degree programmes
Liiketalouden koulutus (HLB2), Laurea Hyvinkää (Finnish)
Teachers
Pyry Airaksinen
Teacher in charge
Pyry Airaksinen
Groups
HLBW
Kansainvälinen vaihto / Liiketalous, Hyvinkää
Study unit
SB00BK82

Location and time

Project meetings with lecturer: Mondays 9-10
It is recommended to reserve Mondays for project team working.
The invitation of the project briefing (when project starts) will be sent by e-mail.

Oppimateriaali ja suositeltava kirjallisuus

Suitable sources will be discussed in the beginning of the project according to the project´s assignment and targets.

Toteutustapa

Project implementation mode: the project will be carried out as a P2P project in cooperation with the company
Project content: SBA: Client & Partner Search in Selected European Countries in healthcare industry.
The client is a Finnish SME operating healthcare sector.
Plan, implement and evaluate a Service Business project and develop sustainable practices in organizations. Analyze and use business reports in projects. Use strategic planning, analysis and decision making tools in project contexts. Make business decisions in various project contexts.
This project can also produce knowledge and credits in other modules, such as Project management, Competence in business and entrepreneurship.
Coaching and communication: will be agreed in the beginning of the project/semester
This project is suitable for blended learning students (monimuoto): Yes
If the student places in this project are filled, we can place the student in another project that produces the knowhow in the same modules.
Laurea reserves the right to make changes

Kansainvälisyys toteutuksella

Study is suitable for exchange students

Student workload

The student will work approximately 16 hours per week for this project; 8 hours for teamwork and 8 hours for independent work.

Evaluation scale

H-5

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