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Personal Selling (5 cr)

Code: R0289-3001

General information


Enrollment

13.05.2019 - 26.08.2019

Timing

02.09.2019 - 16.12.2019

Number of ECTS credits allocated

5 op

Mode of delivery

Contact teaching

Campus

Laurea Leppävaara

Teaching languages

  • Finnish

Seats

20 - 40

Degree programmes

  • Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet

Teachers

  • Ritva Jäättelä
  • Taina Lackman

Teacher in charge

Ritva Jäättelä

Groups

  • TOH219SY

Learning outcomes

The student is able
- to act in a customer-centred manner in solutions sales
- to identify the corporate customer's situation and needs as well as to use interaction methods suited for the situation
- to take profitability, ethicalness and legal issues into account in sales work
- to use a customer data system

Grading scale

H-5