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Pricing in Service Business (5 cr)

Code: A9388-3003

General information


Enrollment

30.03.2020 - 19.04.2020

Timing

01.05.2020 - 31.08.2020

Number of ECTS credits allocated

5 op

Virtual proportion

5 op

Mode of delivery

Distance learning

Unit

Korkeakouluyksikkö D /YAMK

Campus

Laurea common

Teaching languages

  • English

Seats

31 - 35

Degree programmes

  • Complementary competence, master’s studies in English (CYJ2), Generic studies

Teachers

  • Seppo Luode
  • Otto Mäkelä

Groups

  • CYJ20KJ
    Complementary competence (master’s studies in English), K20, Generic studies

Learning outcomes

The student is able to
- adapt to the current change from cost focus to customer value orientation
- explain the theory and research concerning pricing of services
- price new services using traditional pricing methods
- apply innovative pricing methods and tools in practice

Teaching methods

This is online study unit. There are not contact days at the Laurea campus.

Further information for students

This study unit is for Master level students (YAMK) only. Bachelor level students can not enroll to this course.

Grading scale

H-5