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Tools for Visual Communication in Service Design (5 cr)

Code: A9315-3002

General information


Enrollment

23.11.2020 - 28.02.2021

Timing

15.03.2021 - 11.06.2021

Number of ECTS credits allocated

5 op

Virtual proportion

5 op

RDI proportion

4 op

Mode of delivery

Distance learning

Unit

Korkeakouluyksikkö D /YAMK

Campus

Laurea Leppävaara

Teaching languages

  • English

Seats

20 - 40

Degree programmes

  • Complementary competence, master’s studies in English (CYJ2), Generic studies

Teachers

  • Tarja Chydenius

Groups

  • CYJ21KJ
    Complementary competence (master’s studies in English), K21, Generic studies

Learning outcomes

The student is able to
- communicate and share service development ideas and objectives by using graphic software
- visualize a service development process or a service concept by using and editing computer graphics (photos, graphic elements and charts)

Teaching methods

Online learning with 4 contact sessions in Zoom.

Location and time

15.3. - 10.6.2021
Zoom sessions at 16.30 - 19.30
Thursday 25.3.
Friday 26.3.
Thursday 15.4.
Thursday 20.5.

Learning materials and recommended literature

Stickdorn & al. 2018. This is Service Design Doing.
Further sources listed in the Optima workspace.

Alternative completion methods of implementation

Acknowledgement of prior learning, to be discussed with the responsible learning facilitator.

Co-operation with working life and/or RDI

Creating visual material for the SHAPES project
https://www.laurea.fi/en/current-topics/news/shapes-project-launched-harnessing-digital-services-to-support-the-well-being-of-ageing-individuals/

Important dates

The study unit starts on March 15th, 2021 with a pretask.
See above for the Zoom sessions.

Forms of internationality

-

Students workload

Workload & assessment
5 ects = approx. 135 student working hours
All assignments are individual tasks, around 120 h
Contact sessions: 12 h
A more detailed workload per assignments is given in the Canvas workspace.

Content and scheduling

CONTENT
• Theory of visual design basics
• Basics of image editing
• Free drawing basics
• Advanced use of presentation tools
• Creating basic service design tools such as journey maps, persona cards, blueprints, stakeholder maps, prototypes

Grading scale

Approved/Failed

Evaluation methods and criteria

Assessment and feedback by the learning facilitators and peer assessment.
See criteria below.

Evaluation criteria, approved/failed

All assignments need to be handed in and pass the follwoing criteria:
1. The assginment output corresponds to the assignment brief technically and content-wise
2. The output follows basic design standards (choice of graphics, colors, typography, composition & laypout )
3. All design choices are well justifyed
4. The final output is technically of high-quality and manifests at least moderate creativity
5. The effort reflects the timely input allocated for the assignment.