Sales and Managing CustomershipsLaajuus (10 cr)
Study unit code: TO00BL02
Credits
10 op
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Enrollment
19.05.2025 - 25.05.2025
Timing
01.08.2025 - 31.12.2025
Number of ECTS credits allocated
10 op
Virtual proportion
10 op
Mode of delivery
Distance learning
Unit
10 Liiketalous-, tietojenkäsittely- ja palvelualat
Campus
Laurea Virtual Campus
Teaching languages
- Finnish
Seats
40 - 60
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Johanna Lunkka
- Veera Lassila
Teacher in charge
Veera Lassila
Groups
-
TOH225SYTäydentävä osaaminen (amk-tutkinto), S25, Kauppa, hallinto ja oikeustieteet
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Grading scale
H-5
Enrollment
31.03.2025 - 06.04.2025
Timing
01.05.2025 - 31.08.2025
Number of ECTS credits allocated
10 op
Virtual proportion
10 op
Mode of delivery
Distance learning
Unit
10 Liiketalous-, tietojenkäsittely- ja palvelualat
Campus
Laurea Virtual Campus
Teaching languages
- Finnish
Seats
40 - 60
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Johanna Lunkka
- Veera Lassila
Teacher in charge
Johanna Lunkka
Groups
-
TOH224SYTäydentävä osaaminen (amk-tutkinto), S24, Kauppa, hallinto ja oikeustieteet
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Grading scale
H-5
Enrollment
25.11.2024 - 01.12.2024
Timing
15.01.2025 - 20.04.2025
Number of ECTS credits allocated
10 op
Virtual proportion
5 op
Mode of delivery
50 % Contact teaching, 50 % Distance learning
Unit
10 Liiketalous-, tietojenkäsittely- ja palvelualat
Campus
Laurea Leppävaara
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Johanna Lunkka
- Veera Lassila
Teacher in charge
Veera Lassila
Groups
-
TOH224SYTäydentävä osaaminen (amk-tutkinto), S24, Kauppa, hallinto ja oikeustieteet
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Grading scale
H-5
Enrollment
20.05.2024 - 26.05.2024
Timing
12.09.2024 - 08.12.2024
Number of ECTS credits allocated
10 op
Virtual proportion
10 op
RDI proportion
4 op
Mode of delivery
Distance learning
Unit
Laurea Leppävaara, liko
Campus
Laurea Virtual Campus
Teaching languages
- Finnish
Seats
40 - 60
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Johanna Lunkka
- Veera Lassila
Teacher in charge
Veera Lassila
Groups
-
TOH224SYTäydentävä osaaminen (amk-tutkinto), S24, Kauppa, hallinto ja oikeustieteet
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Grading scale
H-5
Enrollment
20.05.2024 - 26.05.2024
Timing
01.08.2024 - 20.12.2024
Number of ECTS credits allocated
15 op
Virtual proportion
7.5 op
Mode of delivery
50 % Contact teaching, 50 % Distance learning
Unit
Laurea Hyvinkää, liko
Campus
Laurea Hyvinkää
Teaching languages
- Finnish
Seats
2 - 5
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Aapo Hollanti
Teacher in charge
Aapo Hollanti
Groups
-
TOH224SYTäydentävä osaaminen (amk-tutkinto), S24, Kauppa, hallinto ja oikeustieteet
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Teaching methods
The implementation plan is available in Finnish.
Grading scale
H-5
Enrollment
27.11.2023 - 03.12.2023
Timing
17.01.2024 - 21.04.2024
Number of ECTS credits allocated
10 op
Virtual proportion
5 op
RDI proportion
4 op
Mode of delivery
50 % Contact teaching, 50 % Distance learning
Unit
Laurea Leppävaara, liko
Campus
Laurea Leppävaara
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Johanna Lunkka
- Veera Lassila
Teacher in charge
Veera Lassila
Groups
-
TOH223SYTäydentävä osaaminen (amk-tutkinto), S23, Kauppa, hallinto ja oikeustieteet
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Grading scale
H-5
Enrollment
22.05.2023 - 28.05.2023
Timing
14.09.2023 - 05.12.2023
Number of ECTS credits allocated
10 op
Virtual proportion
10 op
RDI proportion
4 op
Mode of delivery
Distance learning
Unit
Korkeakouluyksikkö D, Verkkokampus, liko
Campus
Laurea Virtual Campus
Teaching languages
- Finnish
Seats
40 - 60
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Johanna Lunkka
- Veera Lassila
Teacher in charge
Veera Lassila
Scheduling groups
- Avoin AMK 1 (Size: 5. Open UAS: 5.)
Groups
-
TOH223SYTäydentävä osaaminen (amk-tutkinto), S23, Kauppa, hallinto ja oikeustieteet
Small groups
- Avoin AMK 1
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Grading scale
H-5
Enrollment
22.05.2023 - 13.08.2023
Timing
01.08.2023 - 31.12.2023
Number of ECTS credits allocated
15 op
Virtual proportion
7 op
Mode of delivery
54 % Contact teaching, 46 % Distance learning
Unit
Laurea Hyvinkää, liko
Campus
Laurea Hyvinkää
Teaching languages
- Finnish
Seats
4 - 10
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Nina Weckman
- Piia Haavisto
- Teppo Leppälahti
- Mervi Talonen
- Tero Uusitalo
Teacher in charge
Tero Uusitalo
Groups
-
HLB222KNLiiketalouden koulutus, päivätoteutus, K22, Hyvinkää
-
TOH223SYTäydentävä osaaminen (amk-tutkinto), S23, Kauppa, hallinto ja oikeustieteet
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Teaching methods
The implementation plan is available in Finnish.
Grading scale
H-5
Enrollment
28.11.2022 - 04.12.2022
Timing
19.01.2023 - 20.04.2023
Number of ECTS credits allocated
10 op
Virtual proportion
2 op
RDI proportion
3 op
Mode of delivery
80 % Contact teaching, 20 % Distance learning
Unit
Korkeakouluyksikkö D, Leppävaara, liko
Campus
Laurea Leppävaara
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Johanna Lunkka
- Veera Lassila
Teacher in charge
Veera Lassila
Scheduling groups
- Avoin AMK (Size: 5. Open UAS: 5.)
Groups
-
TOH222SYTäydentävä osaaminen (amk-tutkinto), S22, Kauppa, hallinto ja oikeustieteet
Small groups
- Open UAS
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Grading scale
H-5
Enrollment
23.05.2022 - 29.05.2022
Timing
22.09.2022 - 09.12.2022
Number of ECTS credits allocated
10 op
Virtual proportion
10 op
RDI proportion
3 op
Mode of delivery
Distance learning
Unit
Korkeakouluyksikkö D, Verkkokampus, liko
Campus
Laurea Virtual Campus
Teaching languages
- Finnish
Seats
20 - 85
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Johanna Lunkka
- Veera Lassila
Teacher in charge
Veera Lassila
Scheduling groups
- Avoin AMK (Size: 5. Open UAS: 5.)
Groups
-
TOH222SYTäydentävä osaaminen (amk-tutkinto), S22, Kauppa, hallinto ja oikeustieteet
Small groups
- Open UAS
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Grading scale
H-5
Enrollment
23.05.2022 - 05.06.2022
Timing
19.09.2022 - 07.12.2022
Number of ECTS credits allocated
10 op
Virtual proportion
10 op
RDI proportion
3 op
Mode of delivery
Distance learning
Unit
Korkeakouluyksikkö D, Verkkokampus, liko
Campus
Laurea Virtual Campus
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Eeva Miettinen
- Johanna Lunkka
Teacher in charge
Johanna Lunkka
Scheduling groups
- Avoin AMK (Size: 5. Open UAS: 5.)
Groups
-
TOH222SYTäydentävä osaaminen (amk-tutkinto), S22, Kauppa, hallinto ja oikeustieteet
Small groups
- Pienryhmä 1
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Grading scale
H-5
Enrollment
29.11.2021 - 05.12.2021
Timing
25.01.2022 - 31.03.2022
Number of ECTS credits allocated
10 op
Virtual proportion
2 op
RDI proportion
3 op
Mode of delivery
80 % Contact teaching, 20 % Distance learning
Unit
Korkeakouluyksikkö D, Leppävaara, liko
Campus
Laurea Leppävaara
Teaching languages
- Finnish
Seats
20 - 50
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Eeva Miettinen
- Johanna Lunkka
Teacher in charge
Johanna Lunkka
Groups
-
TOH221SYTäydentävä osaaminen (amk-tutkinto), S21, Kauppa, hallinto ja oikeustieteet
Learning outcomes
The student is able to:
- understand the purpose of customer strategy and objectives as a part of the business
- utilise customer data in sales work
- manage the sales management process
- select operative measures for sales and marketing based on the customer buying process
- set targets for customer and sales control
Teaching methods
The description is available in Finnish.
Grading scale
H-5