Employer Branding and Modern Recruitment (5 cr)
Code: TO00BT92-3008
General information
Enrollment
19.05.2025 - 25.05.2025
Timing
01.08.2025 - 31.12.2025
Number of ECTS credits allocated
5 op
Virtual proportion
5 op
Mode of delivery
Distance learning
Unit
Laurea Lohja, liko
Campus
Laurea Virtual Campus
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Oskari Vesterinen
- Antti Keskitalo
Teacher in charge
Oskari Vesterinen
Groups
-
TOH225SYTäydentävä osaaminen (amk-tutkinto), S25, Kauppa, hallinto ja oikeustieteet
-
HLA224KALiiketalouden koulutus, henkilöstöjohtaminen, monimuotototeutus, K24, Leppävaara
Learning outcomes
The student is able to
- design and develop a compelling employer brand
- utilise different ways to find human resources and implement attractive recruitment marketing
- create a good candidate experience
- provide an effective introduction period
Grading scale
H-5