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Pricing in Service Business (5cr)

Code: A9388-3003

General information


Enrollment
30.03.2020 - 19.04.2020
Registration for the implementation has ended.
Timing
01.05.2020 - 31.08.2020
Implementation has ended.
Number of ECTS credits allocated
5 cr
Local portion
0 cr
Virtual proportion
5 cr
Mode of delivery
Distance learning
Campus
Laurea common
Teaching languages
English
Seats
31 - 35
Degree programmes
Complementary competence, master’s studies in English (CYJ2), Generic studies
Teachers
Seppo Luode
Otto Mäkelä
Study unit
A9388

Learning outcomes

The student is able to
- adapt to the current change from cost focus to customer value orientation
- explain the theory and research concerning pricing of services
- price new services using traditional pricing methods
- apply innovative pricing methods and tools in practice

Teaching methods

This is online study unit. There are not contact days at the Laurea campus.

Further information

This study unit is for Master level students (YAMK) only. Bachelor level students can not enroll to this course.

Evaluation scale

H-5

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