Discovering Tourism (5cr)
Code: A9337-3002
General information
- Enrollment
- 13.05.2019 - 26.05.2019
- Registration for the implementation has ended.
- Timing
- 23.10.2019 - 31.12.2019
- Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 5 cr
- Mode of delivery
- Contact learning
- Unit
- Laurea university of applied sciences
- Campus
- Laurea Leppävaara
- Teaching languages
- English
- Degree programmes
- Complementary Competence, bachelor’s studies in English (CCM2), Services
- Teachers
- Annukka Korvenranta
- Marjaana Salomaa
- Petri Miinalainen
- Teacher in charge
- Annukka Korvenranta
- Study unit
- A9337
Learning outcomes
The student is able to:
 - define tourism as a part of the global economy
 - analyse the tourism sector
                    
Content
- Travel and tourism sector in Finland
- Tourism organizations (Visit Finland, UNWTO etc.)
- Characteristics of tourism in different regions in Finland, services, actors, attractions etc.
- Subsectors in tourism (business travel, leisure tourism, incentive tourism, special interest tourism etc.)
- Profitable tourism product
                    
Teaching methods
Optima, lectures, team guidance
Netscouting
Benchmarking
Document analysis
Customer profiles
                    
Learning materials and recommended literature
Literature for example:
Tourism : principles, practices, philosophies/ Robert W. McIntosh, Charles R. Goeldner, J.R. Brent Ritchie
Tourism : Principles and Practice / Chris Cooper...[et al.]
Literature will be based on academic journals, such as Annals of Tourism Research, International Journal of Hospitality Management, Tourism Management, International Journal of Contemporary Hospitality Management
Databases for articles:
- ebrary
- ProQuest Central
- ScienceDirect (Elsevier)
- EBSCOhost
- Emerald Journals (very good selection of journals)
                    
Co-operation with working life and/or RDI
Commissioner Visit Espoo / Espoo Marketing Oy
                    
Forms of internationality
Suitable for hospitality exchange students.
                    
Student workload
• 56 hours of lectures
• 79 hours of independed student / group work
                    
Content and scheduling
As intensive week(s)
                    
Further information
No previous tourism studies required.
First meeting is mandatory for attending the course. If you must be absent from the first meeting, report it in advance by email to teacher. Otherwise we take it that you are not attending this course at all. Please prepare to attend to all lectures in schedule since this is an intensive course.
                    
Evaluation scale
H-5
                    
