Digital Marketing (5 cr)
Code: ND00CC08-3004
General information
- Enrollment
-
24.11.2025 - 30.11.2025
Registration for introductions has not started yet.
- Timing
-
01.01.2026 - 31.07.2026
The implementation has not yet started.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 2.5 cr
- Virtual proportion
- 2.5 cr
- Mode of delivery
- Blended learning
- Unit
- 10 Liiketalous-, tietojenkäsittely- ja palvelualat
- Campus
- Laurea Leppävaara
- Teaching languages
- English
- Seats
- 20 - 50
- Degree programmes
- Tietojenkäsittelyn koulutus, kyberturvallisuus (NKA2), Laurea Leppävaara (Finnish)
- Teachers
- Tiko 1 Virtuaali
- Teacher in charge
- Outi Lappi
- Groups
-
NKA225KATietojenkäsittelyn koulutus, kyberturvallisuus, monimuotototeutus, K25, Leppävaara
- Study unit
- ND00CC08
Learning outcomes
The student is able to
- analyze traffic in digital channels
- define marketing and sales for digital channels
- use digital tools in marketing and sales
- apply regulations for digital business
Evaluation scale
H-5