Market Entry (project): Creating AI Learning Videos for Companies within cITe (USA) Colloboration (15 cr)
Code: R0301-3034
General information
Enrollment
20.05.2024 - 26.05.2024
Timing
01.08.2024 - 31.12.2024
Number of ECTS credits allocated
15 op
Virtual proportion
7 op
RDI proportion
15 op
Mode of delivery
54 % Contact teaching, 46 % Distance learning
Unit
Laurea university of applied sciences
Campus
Laurea Hyvinkää
Teaching languages
- English
Seats
1 - 3
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Pyry Airaksinen
- Tero Uusitalo
Teacher in charge
Pyry Airaksinen
Groups
-
TOH224SYTäydentävä osaaminen (amk-tutkinto), S24, Kauppa, hallinto ja oikeustieteet
Learning outcomes
The student is able to
- evaluate the impact of the changing environment on business operations
- assess preconditions for internationalisation for a company
- search for information to assess market opportunities
- establish a market entry plan
- act situation-oriented in cross-cultural sales negotiations
Grading scale
H-5