Employer Branding and Modern Recruitment (5 cr)
Code: TO00BT92-3005
General information
Enrollment
20.05.2024 - 26.05.2024
Timing
03.09.2024 - 10.11.2024
Number of ECTS credits allocated
5 op
Virtual proportion
5 op
Mode of delivery
Distance learning
Unit
Laurea Lohja, liko
Campus
Laurea Virtual Campus
Teaching languages
- Finnish
Seats
40 - 60
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOH2), Kauppa, hallinto ja oikeustieteet
Teachers
- Oskari Vesterinen
- Antti Keskitalo
Teacher in charge
Oskari Vesterinen
Groups
-
TOH224SYTäydentävä osaaminen (amk-tutkinto), S24, Kauppa, hallinto ja oikeustieteet
Learning outcomes
The student is able to
- design and develop a compelling employer brand
- utilise different ways to find human resources and implement attractive recruitment marketing
- create a good candidate experience
- provide an effective introduction period
Teaching methods
The implementation plan is available in Finnish.
Grading scale
H-5