Customer-orientation in Services (5 cr)
Code: ML00BW54-3010
General information
- Enrollment
-
20.05.2024 - 26.05.2024
Registration for the implementation has ended.
- Timing
-
01.08.2024 - 31.12.2024
Implementation has ended.
- Number of ECTS credits allocated
- 5 cr
- Local portion
- 5 cr
- Mode of delivery
- Contact learning
- Campus
- Laurea Leppävaara
- Teaching languages
- Finnish
- Seats
- 20 - 40
- Degree programmes
- Degree Programme in Restaurant and Event Management (PRA2), Laurea Leppävaara (Finnish)
- Teachers
- Kati Pohjanmaa
- Marjukka Turunen
- Teacher in charge
- Marjukka Turunen
- Groups
-
PRA224SNRavintola- ja tapahtumaliiketoiminnan koulutus, päivätoteutus, S24, Leppävaara
- Study unit
- ML00BW54
Learning outcomes
The student is able to:
- explain the nature of services as a part of customer experience
- describe the role of service offering to providing customer-oriented services
- define service quality factors
- collect market information and use it to understand consumer behaviour
Evaluation scale
H-5