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Digital Marketing and Sales at your own workplace (10 cr)

Code: HL00BQ81-3055

General information


Enrollment

25.11.2024 - 01.12.2024

Timing

01.01.2025 - 31.07.2025

Number of ECTS credits allocated

10 op

Virtual proportion

10 op

Mode of delivery

Distance learning

Unit

Laurea Lohja, liko

Campus

Laurea Virtual Campus

Teaching languages

  • English

Seats

20 - 40

Degree programmes

  • Liiketalouden koulutus (HLF2), Laurea Lohja (Finnish)

Teachers

  • Oskari Vesterinen
  • Liko W Virtuaali

Teacher in charge

Oskari Vesterinen

Groups

  • HLF224KAM
    Liiketalouden koulutus, henkilöstöjohtaminen, monimuotototeutus, K24, Lohja

Learning outcomes

The student is able to
- analyze traffic in digital channels
- plan digital customer experience
- plan marketing and sales for digital channels
- use digital tools in marketing and sales
- apply regulations for digital business

Grading scale

H-5

Further information

The last study unit implementation for security, safety and risk management students will be arranges on spring semester 2025. In case you have not completed the study unit latest by then, you can attend the study unit implementation targeted for the business management students.