Tools for Visual Communication in Service Design (5 cr)

Code: A9315-3004

General information

Enrollment: 29.11.2021 - 05.12.2021
Registration for the implementation has ended.

Timing: 01.01.2022 - 31.07.2022
Implementation has ended.

Number of ECTS credits allocated: 5 cr

Local portion: 0 cr

Virtual proportion: 5 cr

Campus: Laurea Virtual Campus

Teaching languages: English

Seats: 20 - 40

Degree programmes: Complementary competence, Master’s studies (TYJ), Generic Studies; Complementary competence, master’s studies in English (CYJ2), Generic studies

Teachers: Janne Lahti; Tarja Chydenius

Teacher in charge: Tarja Chydenius

Study unit: A9315

Learning outcomes

The student is able to
- communicate and share service development ideas and objectives by using graphic software
- visualize a service development process or a service concept by using and editing computer graphics (photos, graphic elements and charts)

Location and time

3.1. - 14.4.2022

Wed. 19.1. klo 16.30 – 19.30 Zoom
Thu. 20.1. klo 16.30 – 19.30 (location to be confirmed)
Wed. 23.2. klo 16.30 – 19.30 Zoom
Wed. 30.3. klo 16.30 – 19.30 Zoom

Materials

Stickdorn & al. 2018. This is Service Design Doing.
Further sources listed in the Optima workspace.

Teaching methods

Online learning with 4 contact sessions in Zoom.

Employer connections

Creating visual material for the EduDig, a Erasmus+ funded project

Exam schedules

The study unit starts on early January with a pretask.
See above for the Zoom sessions.

International connections

Completion alternatives

Acknowledgement of prior learning, to be discussed with the responsible learning facilitator.

Student workload

Workload & assessment
5 ects = approx. 135 student working hours
All assignments are individual tasks, around 120 h
Contact sessions: 12 h
A more detailed workload per assignments is given in the Canvas workspace.

Assessment criteria, approved/failed

All assignments need to be handed in and pass the follwoing criteria:
1. The assginment output corresponds to the assignment brief technically and content-wise
2. The output follows basic design standards (choice of graphics, colors, typography, composition & laypout )
3. All design choices are well justifyed
4. The final output is technically of high-quality and manifests at least moderate creativity
5. The effort reflects the timely input allocated for the assignment.

Content scheduling

CONTENT
• Theory of visual design basics
• Basics of image editing
• Free drawing basics
• Advanced use of presentation tools
• Creating basic service design tools such as journey maps, persona cards, blueprints, stakeholder maps, prototypes

Evaluation scale

Approved/Failed