SB: International Business Development in Health and Beauty Business (15 op)
Toteutuksen tunnus: SB00BK94-3002
Toteutuksen perustiedot
Ilmoittautumisaika
25.11.2019 - 01.12.2019
Ajoitus
13.01.2020 - 20.05.2020
Opintopistemäärä
15 op
Virtuaaliosuus
8 op
TKI-osuus
15 op
Toteutustapa
47 % Lähiopetus, 53 % Etäopetus
Yksikkö
Laurea-ammattikorkeakoulu
Toimipiste
Laurea Hyvinkää
Opetuskielet
- Englanti
Paikat
2 - 4
Koulutus
- Liiketalouden koulutus (HLY2), Laurea yhteinen
Opettaja
- Katriina Knuuti
Vastuuopettaja
Katriina Knuuti
Ryhmät
-
HLBV19SNLiiketalouden ydinosaamisen P2P-projektit
Toteutustapa
Project implementation mode: the project will be carried out as a P2P project in cooperation with the company
Project content: International Business Development in Health and Beauty Business. In this project, a student has the opportunity to become familiar with entrepreneurship in the health and beauty business. The student learns how to analyze current trends in digital services, develop digital service processes and use digital tools to support marketing. Use of strategic planning, analysis (e.g. global competitor analysis) and decision making tools are also included to the project.
Create and develop digital services and use digital tools for marketing purposes. Research and manage customer experiences. Analyze and use business reports in projects. Use strategic planning, analysis and decision making tools in project contexts. Make business decisions in various project contexts.
This project can also produce knowledge and credits in other modules, such as Project management, Competence in business & entrepreneurship, Communication & interaction, Marketing communications, Developing communication & interaction.
Coaching and communication: will be agreed in the beginning of the project/semester
This project is suitable for blended learning students (monimuoto): Yes
If the student places in this project are filled, we can place the student in another project that produces the knowhow in the same modules.
Laurea reserves the right to make changes
Aika ja paikka
Project meetings on Mon 10-11
The invitation of the project briefing (when project starts) will be sent by e-mail.
Oppimateriaali ja suositeltava kirjallisuus
Suitable sources will be discussed in the beginning of the project according to the project´s assignment and targets
Kansainvälisyys toteutuksella
Study is suitable for exchange students
Opiskelijan ajankäyttö ja kuormitus
The student will work approximately 16 hours per week for this project; 8 hours for teamwork and 8 hours for independent work.
Arviointiasteikko
H-5
Arviointimenetelmät ja arvioinnin perusteet
Evaluation criteria will be gone through in the beginning of the project.
Level II