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SB: Developing of New Website and Marketing Plan for Online Store in Fashion Business (15 op)

Toteutuksen tunnus: SB00BK87-3001

Toteutuksen perustiedot


Ilmoittautumisaika

13.05.2019 - 26.05.2019

Ajoitus

19.08.2019 - 31.12.2019

Opintopistemäärä

15 op

Virtuaaliosuus

8 op

TKI-osuus

15 op

Toteutustapa

47 % Lähiopetus, 53 % Etäopetus

Yksikkö

Laurea-ammattikorkeakoulu

Toimipiste

Laurea Hyvinkää

Opetuskielet

  • Englanti

Paikat

3 - 5

Koulutus

  • Liiketalouden koulutus (HLY2), Laurea yhteinen

Opettaja

  • Paul Dickinson
  • Annemari Kuhmonen

Vastuuopettaja

Paul Dickinson

Ryhmät

  • HLBV19SN
    Liiketalouden ydinosaamisen P2P-projektit

Toteutustapa

Project implementation mode: the project will be carried out as a P2P project in cooperation with the company
Project content: International Marketing in digital environment. Create and develop digital services
- develop and use digital tools for marketing purposes in international environment. Content marketing, social media marketing.

This project can also produce knowledge and credits in other modules, such as Project management, Competence in business & entrepreneurship, Communication & interaction, Marketing communications, Developing communication & interaction.

Coaching and communication: will be agreed in the beginning of the project/semester
This project is suitable for blended learning students (monimuoto): No
If the student places in this project are filled, we can place the student in another project that produces the knowhow in the same modules.
Laurea reserves the right to make changes

Oppimateriaali ja suositeltava kirjallisuus

Suitable sources will be discussed in the beginning of the project according to the project´s assignment and targets.

Kansainvälisyys toteutuksella

Study is suitable for exchange students

Opiskelijan ajankäyttö ja kuormitus

The student will work approximately 16 hours per week for this project; 8 hours for teamwork and 8 hours for independent work.

Arviointiasteikko

H-5

Arviointimenetelmät ja arvioinnin perusteet

Evaluation criteria will be gone through in the beginning of the project.