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Tourism Destinations (5 cr)

Code: TO00BN88-3001

General information


Enrollment

25.11.2019 - 12.01.2020

Timing

01.01.2020 - 31.07.2020

Number of ECTS credits allocated

5 op

RDI proportion

5 op

Mode of delivery

Contact teaching

Campus

Laurea Leppävaara

Teaching languages

  • English

Degree programmes

  • Laurea täydentävä osaaminen, amk-tutkinto (TOP2), Palvelualat

Teachers

  • Annukka Korvenranta
  • Petri Miinalainen

Teacher in charge

Petri Miinalainen

Groups

  • TOP219SY
  • CCM219SY
    Complementary competence (bachelor’s studies), S19, Services

Learning outcomes

Student will be able to:
- review the characteristics of a good destination brand
- explain the positioning-image-branding approach and define these interconnected concepts
- describe the concept of destination management and planning
- explain DMO´s role and contribution to destination research
- plan and develop tourism services
- identify future trends within tourism industry Student will be able to:

Teaching methods

Contact lessons
Optima
MATKA 2020 travel fairs 16.-19.1.2020

Learning materials and recommended literature

Literature will be based on academic journals, such as Annals of Tourism Research, International Journal of Hospitality Management, Tourism Management, International Journal of Contemporary Hospitality Management.

Academic articles(articles should be peer reviewed full text): Scandinavian Journal of Hospitality and Tourism; Journal of Tourism Challenges and Trends; Annals of Tourism Research; Journal of Sustainable Tourism; Tourism Management; Journal of Travel Research; The International Journal of Tourism Research

Alternative completion methods of implementation

Not available.

Co-operation with working life and/or RDI

TBA

Forms of internationality

Suitable for exchange students

Students workload

Weekly lectures and assignments total 135 hours of student work.

Content and scheduling

Course concists of contact lessons every week.
All students attend MATKA 2020 travel fairs between 16.-19.1.2020

Further information for students

Attending Grand Tour course at the same time suits well.
All students attend MATKA 2020 travel fairs between 16.-19.1.2020, more information will be sent by email for the enrolled students.

Grading scale

H-5

Evaluation methods and criteria

Assessment
Basic structure of the course is that lecture days include introduction lecture and active group work. Therefore active attendance is expected. Students review literature and other information sources for more detailed information.

Evaluation criteria:
Learning Diary (weekly questions, lecture based assignments)
Development work