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(15 cr)

Code: SB00BI53-3001

General information


Enrollment

14.05.2018 - 19.08.2018

Timing

03.09.2018 - 21.12.2018

Number of ECTS credits allocated

15 op

Virtual proportion

8 op

RDI proportion

15 op

Mode of delivery

47 % Contact teaching, 53 % Distance learning

Unit

Laurea Hyvinkää, liko

Campus

Laurea Hyvinkää

Teaching languages

  • English

Seats

2 - 4

Degree programmes

  • Liiketalouden koulutus (HLB2), Laurea Hyvinkää (Finnish)

Teachers

  • Teppo Leppälahti
  • Tero Uusitalo

Teacher in charge

Teppo Leppälahti

Scheduling groups

  • Ensisijainen projektini (Size: 4. Open UAS: 0.)
  • Toissijainen projektini (Size: 4. Open UAS: 0.)

Groups

  • HLBV18SN

Small groups

Teaching methods

Implementation: P2P-project together with co-operation partner
Content:
- Market analysis
- Segmentation
- Service Design
- Test marketing
- Sales
Guiding and Communication:
Project Brieffing: 5.9.2018 Klo 10:00-11.30, Room 1-8, Hyvinkää Campus

Learning materials and recommended literature

Sources connected with the project.

Co-operation with working life and/or RDI

Company assignment

Important dates

Project Brieffing: 5.9.2018 Klo 10:00-11.30, Room 1-8, Hyvinkää Campus
Project meetings with the lectures every week: wednesday 10.00-11.00
Porject will be finished before Christmas

Forms of internationality

Working language English.
Focus: Service export. Market analysis of target countries and test marketing.

Students workload

Team work one day(8h) in a week. Individual work 8h/week.

Grading scale

H-5

Evaluation methods and criteria

Assesment criteria: https://laureauas.sharepoint.com/sites/pwa/Projects.aspx