From an Idea into a Product (5 cr)
Code: R0396-3002
General information
Enrollment
18.05.2020 - 24.05.2020
Timing
26.08.2020 - 07.10.2020
Number of ECTS credits allocated
5 op
Mode of delivery
Contact teaching
Unit
Laurea Tikkurila, service
Campus
Laurea Tikkurila
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Laurea täydentävä osaaminen, amk-tutkinto (TOP2), Palvelualat
Teachers
- Teija Hyppönen-Paloheimo
- Auli Hietanen
- Sari Viitala
- Jussi Järvi
- Nina Lahtinen
Teacher in charge
Auli Hietanen
Groups
-
TOP220SY
Learning outcomes
Student is able to
- search for and apply the latest trends of the cosmetics industry
- analyse the reliability of the information about a raw material in a cosmetics advertisement
- analyse the marketing solutions, advertising text and visual implementation of a cosmetics advertisement
- plan cosmetics advertising that follows legislation and good advertising practices
Grading scale
H-5