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Building Online Shop (5 cr)

Code: R0295-3004

General information


Enrollment

25.11.2019 - 01.12.2019

Timing

05.03.2020 - 12.06.2020

Number of ECTS credits allocated

5 op

Virtual proportion

5 op

RDI proportion

1 op

Mode of delivery

Distance learning

Unit

Korkeakouluyksikkö D, Tikkurila, liko

Campus

Laurea common

Teaching languages

  • English

Seats

20 - 40

Degree programmes

  • Complementary competence, bachelor’s studies in English (CCH2), Business, administration and law

Teachers

  • Janne Valkeapää
  • Arvind Sharma

Teacher in charge

Arvind Sharma

Groups

  • TOH219SY
  • CCH219SY
    Complementary competence (bachelor’s studies), S19, Business, administration and law

Learning outcomes

The student is able to
- build an online shop and integrate it with website
- drive traffic to online shop
- optimize SEO for online shop
- analyze relevant conversions for different online businesses
- support customer's buying process

Teaching methods

Virtual classrooms

Learning materials and recommended literature

Connecting the Wordpress webshop to woo commerce

Evaluation methods and criteria

Grades 0-5