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Service Design (10 cr)

Code: R0216-3069

General information


Enrollment

30.11.2020 - 04.12.2020

Timing

11.01.2021 - 19.04.2021

Number of ECTS credits allocated

10 op

Virtual proportion

7 op

RDI proportion

5 op

Mode of delivery

30 % Contact teaching, 70 % Distance learning

Campus

Laurea Leppävaara

Teaching languages

  • English

Seats

20 - 40

Degree programmes

  • Liiketalouden koulutus (HLA2), Laurea Leppävaara (Finnish)

Teachers

  • Veera Lassila
  • Päivi Williams

Teacher in charge

Veera Lassila

Groups

  • HLG220KA
    Liiketalouden koulutus, monimuotototeutus, K20, Otaniemi
  • NTA219SA
  • HLA220KA
    Liiketalouden koulutus, monimuotototeutus, K20, Leppävaara
  • NIA219SA

Learning outcomes

The student is able to
- describe how value is created for the customers through service
- recognize the essence of Service Design thinking and methods
- plan, implement and evaluate a Service Design project using service design methods
- apply creative problem-solving and develop working methods individually and in teams
- foster entrepreneurship through service design

Teaching methods

This implementation consists of two separate parts. The first Theory section 1 is a prerequisite for the second Project section 2.

The Theory section 1 (online) runs through 11.1. - 14.2. and needs to be completed before taking the Project section. Kick-off for the theory part will be held in Zoom on 11.1.
The Project section 2 (on campus and online) starts on with a kick-off 1.3. and ends 14.4. with final pitch presentations. The project section will be held at Leppävaara campus during evenings, please see the schedule in Pakki. Taking part in the contact sessions at campus is crucial as we work in teams and use co-creation methods during the sessions. Between the contact sessions the teams will work online following the service design process.

In case you are unable to take part in the contact sessions on campus, please choose another inmplementation for this study unit!

Learning materials and recommended literature

Stickdorn, M., Lawrence, A. and Hormess, M., Schneider, J. 2018.This is service design doing : applying service design thinking in the real world : a practitioner's handbook.Canada: O'Reilly.

Ebook:
https://laurea.finna.fi/Search/Results?lookfor=this+is+service+design+doing&type=AllFields

Alternative completion methods of implementation

According to degree regulations “All students are entitled to demonstrate their competence. The recognition and accreditation of prior competence is initiated by the students themselves. The competence is recognised and accredited by the teacher responsible for the module or study unit or another person designated by the director of the UAS unit. The assessment is carried out according to the same criteria and grading scale as that adopted for the corresponding study unit.” For further information visit Link.

Theory section: no alternatives

Project section:
A prior knowledge and competence in an applied service design project can be manifested through alternative methods. For example, as a detailed 12-15 page project report which includes the project partners' evaluations. For further consultation, please be in touch with the instructor.

Co-operation with working life and/or RDI

Project section will include a Service Design project for company Sello shopping centre
Student teams (5-6 persons per team) will develop a service concept for Sello

Important dates

THEORY SECTION 1
11.1.-14.2.. needs to be completed before taking the Project section.
The theory section covers service design process (Double Diamond), methods and tools, and includes various tasks and tests to be taken individually. All tests can be taken at the student's own pace and need to be passed.

PROJECT SECTION 2
Service Design project 1.3. - 14.4. will be conducted on campus on pre-defined schedule.
Important dates can be found in Pakki and in Canvas.

Note: times are provisional and subject to change

Forms of internationality

Theory and Project section: execution in English.
The study unit is suitable for exchange students.

Students workload

THEORY SECTION
The course is 5 ects which equals approximately 135 h of studying.
Work is done individually.

PROJECT SECTION 5
The course is 5 ects which equals approximately 135 h of studying.
Most of the work will be done in teams.

Content and scheduling

THEORY SECTION 11.1.-14.2.
The theory section covers service design process (Double Diamond), methods and tools, and includes various tasks and tests to be taken individually. All tests can be taken at the student's own pace and need to be passed.

PROJECT SECTION 1.3. - 14.4.
Conducting a service design project for Sello shopping centre in teams

Self & Peer Assessment by 19.4. in Canvas
(Note: times are provisional and subject to change)

Further information for students

According to the degree regulations (section 18) “students must be present in the first contact session or notify their teacher in charge if they cannot attend. If they fail to notify the teacher of their absence in the first contact session, their enrolment will be rejected. Another student in the queue may be enrolled in the study unit in the place of the absent student.”

In the case of online studies the lecturer can also specify some other way than participation on an online meeting what is required from the student so that he/she verifies his/her attendance on the study unit (Decision by the vice president, education 7/2019).

Grading scale

H-5

Evaluation methods and criteria

THEORY SECTION: 5 ects
Individual assignments, Quiz and other individual tasks on Canvas, scale 1-5

PROJECT SECTION: 5 ects
Team assignment: service concept and service design portfolio, scale 1-5
Self- and peer assessment, instructor assessment.


In this study unit the assessing of the competences will be done by using the criteria set for requirement level II.

Evaluation criteria, satisfactory (1-2)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– use professional concepts in a consistent manner and demonstrate his/her familiarity with the knowledge basis
– report and communicate in a professional manner
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– act independently taking into account the operating environment
– take responsibility for interaction with customers and/or co-operation partners and for responding to their needs
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– describe the significance of his/her actions for successful co-operation
– describe his/her competence in relation to the learning outcomes

Evaluation criteria, good (3-4)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– critically evaluate information and justify their actions with science-based knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– propose creative solutions at work
– promote professional co-operation and enhance customer and partner relationships
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– act in a manner that promotes the team’s entrepreneurial and responsible approach to work
-describe the development of his/her competence in relation to the learning outcomes

Evaluation criteria, excellent (5)

PROFESSIONAL KNOWLEDGE BASIS, INFORMATION SEARCHING AND REPORTING
– analyse the acquired information, draw conclusions and combine theoretical knowledge with experiential knowledge
PROFESSIONAL PRACTICE AND WORKPLACE DEVELOPMENT
– evaluate the applicability of produced knowledge, skill or idea to other contexts as well as their impact
– anticipate needs of customers and/or co-operation partners
TEAMWORK SKILLS, LEADERSHIP AND RESPONSIBILITY
– evaluate and develop the team’s entrepreneurial and responsible approach to work
– evaluate the possibilities for utilising competence and plan his/her personal development and development of the team