Developing Customer-oriented Business (10 cr)
Code: R0213-HLG1811
General information
Enrollment
14.05.2018 - 31.05.2018
Timing
28.08.2018 - 20.11.2018
Number of ECTS credits allocated
10 op
RDI proportion
7 op
Mode of delivery
Contact teaching
Unit
Laurea Otaniemi, liko
Campus
Laurea Otaniemi
Teaching languages
- Finnish
Seats
0 - 40
Degree programmes
- Liiketalouden koulutus (HLG2), Laurea Otaniemi, Finnish
Teachers
- Marjaana Marmo
- Johanna Lunkka
- Marjo Ruuti
Teacher in charge
Johanna Lunkka
Groups
-
HLG218KN
Learning outcomes
The student is able to
- develop customer-oriented business models and processes
- develop customer-oriented products and services
- choose the right marketing measures for different target groups
- price products and services
- launch business operations and set up a company
Grading scale
H-5