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Developing Customer-oriented Business (10 cr)

Code: R0213-3016

General information


Enrollment

25.11.2019 - 01.12.2019

Timing

07.01.2020 - 31.07.2020

Number of ECTS credits allocated

10 op

Virtual proportion

4 op

Mode of delivery

60 % Contact teaching, 40 % Distance learning

Unit

Korkeakouluyksikkö D, Verkkokampus, liko

Campus

Laurea Lohja

Teaching languages

  • Finnish

Seats

20 - 40

Degree programmes

  • Liiketalouden koulutus (HLF2), Laurea Lohja (Finnish)

Teachers

  • Markku Anttonen
  • Taina Lackman

Teacher in charge

Taina Lackman

Groups

  • HLF219SA

Learning outcomes

The student is able to
- develop customer-oriented business models and processes
- develop customer-oriented products and services
- choose the right marketing measures for different target groups
- price products and services
- launch business operations and set up a company

Grading scale

H-5