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Developing Customer-oriented Business (10 cr)

Code: R0213-3009

General information


Enrollment

18.05.2020 - 24.05.2020

Timing

04.09.2020 - 05.12.2020

Number of ECTS credits allocated

10 op

Virtual proportion

3 op

RDI proportion

4 op

Mode of delivery

70 % Contact teaching, 30 % Distance learning

Unit

Laurea Otaniemi, liko

Campus

Laurea Otaniemi

Teaching languages

  • Finnish

Seats

20 - 50

Degree programmes

  • Liiketalouden koulutus (HLG2), Laurea Otaniemi, Finnish

Teachers

  • Eeva Miettinen
  • Marjo Ruuti
  • Tomas Illman

Teacher in charge

Marjo Ruuti

Groups

  • HLG220KA
    Liiketalouden koulutus, monimuotototeutus, K20, Otaniemi

Learning outcomes

The student is able to
- develop customer-oriented business models and processes
- develop customer-oriented products and services
- choose the right marketing measures for different target groups
- price products and services
- launch business operations and set up a company

Grading scale

H-5