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Developing Customer-oriented Business (10 cr)

Code: R0213-3003

General information


Enrollment

13.05.2019 - 26.05.2019

Timing

04.09.2019 - 10.12.2019

Number of ECTS credits allocated

10 op

RDI proportion

5 op

Mode of delivery

Contact teaching

Campus

Laurea Otaniemi

Teaching languages

  • Finnish

Seats

20 - 40

Degree programmes

  • Liiketalouden koulutus (HLG2), Laurea Otaniemi, Finnish

Teachers

  • Johanna Lunkka
  • Marjo Ruuti
  • Päivi Williams

Teacher in charge

Marjo Ruuti

Groups

  • HLG219KN

Learning outcomes

The student is able to
- develop customer-oriented business models and processes
- develop customer-oriented products and services
- choose the right marketing measures for different target groups
- price products and services
- launch business operations and set up a company

Grading scale

H-5