Customer-orientation in Services (5 cr)
Code: ML00BW54-3003
General information
Enrollment
22.05.2023 - 28.05.2023
Timing
18.09.2023 - 05.12.2023
Number of ECTS credits allocated
5 op
Virtual proportion
3 op
Mode of delivery
40 % Contact teaching, 60 % Distance learning
Unit
Laurea Leppävaara, service
Campus
Laurea Leppävaara
Teaching languages
- Finnish
Seats
20 - 40
Degree programmes
- Palveluliiketoiminnan koulutus (MLA2), Laurea Leppävaara (Finnish)
Teachers
- Mervi Niemelä
- Petri Vähäkangas
Teacher in charge
Mervi Niemelä
Groups
-
MLA223SAMPalveluliiketoiminnan koulutus, monimuotototeutus, S23, Leppävaara
Learning outcomes
The student is able to:
- explain the nature of services as a part of customer experience
- describe the role of service offering to providing customer-oriented services
- define service quality factors
- collect market information and use it to understand consumer behaviour
Grading scale
H-5